Are you trying to sell things online?
I’m sure you will agree that converting your visitors into revenue is hard.
And getting yourself profitable? That’s even tougher.
There’s a simple secret to increasing the value of every customer you sell to:
Sales funnels. Click Funnels For Financial Advisors
By producing a well-designed sales funnel, it is possible to dramatically boost your sales and provide more value to your clients.
In this post, I will present you to ClickFunnels, the software I’m using to create sales funnels for my business.
You do not need any technical know-how to utilize it, and it will truly change how you run your business.
If you are prepared to throw yourself into the ClickFunnels world, it has one of the best affiliate programs out there. I will be speaking about that too later on.
What is ClickFunnels?
ClickFunnels was made back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million per year business and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is an application for building sales funnels. With a bunch of additional bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Membership sites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Essentially, you’re getting all you need to market and sell your products online, without needing to hire expensive developers.
And individuals are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club site, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels using ClickFunnels.
That’s remarkable.Click Funnels For Financial Advisors
What are the best features of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you’ve never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct forms of funnels that he has employed successfully in his own business.
The funnel forms fall into 3 main categories: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are some other special funnels like Membership funnels you can create too.
They include simple funnels such as the Squeeze Page Funnel which collects a visitor’s email address and then sends them into a Thank you page when registering.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products using Order Form bumps, and One Click upsells or Downsells.
In addition, each funnel type has its own set of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Click Funnels For Financial Advisors
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels provides you a wonderful starting point with its funnel and page templates, the ClickFunnels editor is where you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out using sections that can have any number of rows and columns. You can then use your mouse to drag elements around and place them where you want them.
While not as adaptable as Instapage’s landing page editor, it is still very nice and it can be used to achieve just about any design you want.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and moving them where you want is very seamless.
Text elements can be edited inline, and modifying any element’s properties could be accomplished through the fly-out sidebar.
And contrary to other editors out there, everything is organized in a logical manner. You’re not spending a lot of time searching for what you want to do.
The main thing is that no programming is needed. So you don’t need to spend time learning HTML or CSS or some other technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all essential for giving you the flexibility to design the specific pages you woud like and ClickFunnels gives you a wide variety of them to use.
Basic elements comprise of Headline, Image, Text, Button, Input forms and Video widgets. These are the fundamental building blocks for any landing page you build in the software.
ClickFunnels also includes several advanced elements like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Plus, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized in the editor sidebar. With most elements, you can change common properties like background colors, margins, fonts, and orientation.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is little doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program which you can be a part of.
The ClickFunnels affiliate program pays 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your very own dream car once you reach 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells your referrals purchase as they go through their specific funnels as well.
But that’s not all:
ClickFunnels also has another excellent feature for affiliates called share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they’ll have the ability to add this funnel directly into their accounts if they’re an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial then get your funnel added to their accounts.
What’s really amazing is that this share URL also acts as your affiliate link, and you will get a recurring commission when this new user ends up staying.
What I do not like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this process seems to take approximately 8-10 seconds each time.
While I really don’t understand what’s really going on behind the scenes, it doesn’t make sense to me why this would take so long. It is a bit annoying, although just a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their cheapest plan. I am not a fan of software products that restrict you in this manner.
If you are just building sales funnels for yourself, these limitations are probably okay.
However you can get more annoyed at such constraints if you are doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You’ll want to upgrade to the Etison Suite plan if you want to build unlimited funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels could do is fairely huge, and it can definitely be intimidating to some.
That is why ClickFunnels put so much work into the onboarding process to help ease you into the software. The ClickFunnels interface is fairely well designed for the most part and when you’ve assembled a few funnels yourself, the whole process does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they have now been merged into 2 separate plans.
How much is ClickFunnels now?
At the moment, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel production tools, but you are limited to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which lets you make your own affiliate program.
To get access to that, you’ll need to go with the Etison Suite plan. It includes everything, plus you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes out there. However, you can purchase Funnel Hacks for $997 which gives you 6 months of Etison Suite for free and some additional bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not limited whatsoever which lets you give the software a complete test before you fully commit.
If $97 or $297 a month sounds like too large a commitment for your present budget, there is also a semi-secret, unadvertised Share Funnel plan which you can also get access to for only $19 a month. You can only create 3 funnels and 10 pages with this plan, but it’s a great way to try out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, even though they can be a little slow in responding. They use Intercom, which means you can directly ask questions in the live chat box. Support requests are usually answered within a few hours and I found the staff to pretty helpful to all my queries.
Do I need my own domain name? Click Funnels For Financial Advisors
You do not necessarily need your own domain name to launch a funnel, although I would advise it. If you don’t have one then your funnel URL will look something like http://username.clickfunnels.com.
One nice bonus I did not know about is that ClickFunnels will get you your first domain name for free and even set up SSL on it for you. You can discover how to do this from the first game in the onboarding training.
Do they have an active community?
Both groups are extremely active and it is a great place to get opinions on your sales funnels and answer any questions you might have.
Additionally, there are other FB groups run by ClickFunnels affiliates which are also quite active. The main one I recommend joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a few others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is the reason why I would strongly suggest going with Stripe if you’re able to.
What is the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it’s definitely well worth it to join with Funnel Hacks instead to save some additional money. For $997, you’ll get six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a bunch of additional training and bonuses which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I think ClickFunnels has some negative buzz around it due to all of the affiliates that are making an effort to market it.
But no, ClickFunnels isn’t a scam. It is definitely the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a software with an amazing affiliate opportunity. So many men and women are using ClickFunnels to construct 6 and 7 figure businesses.
When folks ask, “How can I create a sales funnel”, ClickFunnels is the #1 response hands down. There’s no other application that can do everything that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are plenty of ways marketers are using ClickFunnels at the moment in their business.
It’s terrific for creating opt-in funnels to help you generate more prospects and build your email list.
You are able to create webinar funnels that will help you grow your brand and sell your products and services.
And you can use it to build membership sites where you’re able to gate your premium content so that it’s accessible only to subscribers.
How can you make ClickFunnels work for you? Click Funnels For Financial Advisors
To start with, you need to have a product or service to market. If you don’t have something to sell, then do not even bother looking into ClickFunnels before you do. Unless you only want to market it as an affiliate.
Next, you have to be ready to commit time and money into creating your value ladder and constructing your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get clients or customers into your funnel. And then coming up with proper upsells, order bumps and other OTOs that match or improve your main product offering.
If you’re unclear how to being, I would take a look at Russell’s very own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he explains exactly the why and how of building sales funnels and how to tell stories to sell your services and products.
And as you go through his own sales funnels you can observe the way he goes from low-cost tripwire (DotComSecrets) to promoting his flagship product (ClickFunnels).
By creating his own community of raving fans he can then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and much more.
As soon as you’ve gone through his funnels, then you can take the parts that apply to your own company and create a plan for your sales funnel. As soon as you have that in place, you’ll be prepared to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there that share a number of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is among the market leaders in the landing page builder space and it is a very popular tool in its own right.
It also recently added the ability to sell products directly on their pages using its new Checkout widget
Each product features a huge selection of nice looking templates. Both have drag and drop editors that make it effortless for you to create the designs you want. And both integrate with all the popular email service providers.
Leadpages is significantly more limited in scope than ClickFunnels. You use it to create landing pages that will help you collect prospects. This is not a terrible thing since LeadPages really shines for building landing pages fast.
At this time, one of the most effective strategies for developing your email list is using content upgrades. By producing targeted lead magnets into your most popular articles you can acquire opt-in conversion rates that far surpass your typical pop-up.
LeadPages is the very best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you’ll see now.
So if you are primarily concentrated on lead generation, I would definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you are selling a service or product, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the instrument, it’s possible to really explode your earnings as soon as you begin creating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product which lets users build amazing, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is targeted towards getting set up and selling fast. It supports both Stripe and Paypal and it comes with 17 different checkout page templates which you can customize.
Concerning flexibility, there’s absolutely no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you can design any checkout page you can dream of. SamCart only allows for some basic customizations to its own pre-made templates.
SamCart does allow you to add order bumps, upsells and downsells like ClickFunnels does. You can also quickly create coupons for your products which is another great way to raise conversions.
However, where Samcart is missing, is the capability to capture leads and build complete sales funnels. The products come in at the exact same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and powerful compared to Samcart.
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Beautiful looking templates for every kind of funnel
– Great on-boarding procedure for learning the program
– Software continues to get better after each update
– Readily share any funnels you build and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
– Limitations on the amount of funnels, pages, and visitors with the standard plan
– Lots of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Click Funnels For Financial Advisors
Which application you go with depends on your needs and the amount of work you’re willing to invest in your business.
Although a lot of you are selling standalone products, are you willing to put in the effort required to create a high converting sales funnel?
Otherwise, ClickFunnels might be overkill for you. You can collect leads or market your front end product more cheaply with alternative services.
However, if raising the average lifetime value of your clients is important to you, then I really recommend giving ClickFunnels a try.
Not only to get access to the software but also since the coaching you receive will be both inspiring and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see whether you can use it to grow your business today.