Are you currently trying to sell stuff online?
Then I’m sure you will agree that converting your visitors into sales is hard.
And getting yourself profitable? That’s even harder.
There’s a simple secret to raising the value of each customer you sell to:
Sales funnels. Clickfunnels Ecommerce Funnel
By producing a well-designed sales funnel, it is possible to dramatically boost your sales and provide more value for your customers.
In this post, I’m going to present you to ClickFunnels, the application I’m using to build sales funnels for my business.
You don’t need any technical know-how to utilize this, and it is going to truly change how you run your business.
If you’re ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs on the market. I’ll be talking about that too later on.
Here’s what I’m going to be covering in this ClickFunnels review.
- What is ClickFunnels?
- What are the best parts of ClickFunnels?
- What I don’t like about ClickFunnels
- ClickFunnels Pricing
- Everything else you need to know about ClickFunnels
- How can you make ClickFunnels work for you?
- ClickFunnels versus the competition
- Pros and Cons of ClickFunnels
- Final Thoughts
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels into a $100 million per year company and they just crossed over 65,000 active members as of August 2018.
In its core, ClickFunnels is an application for building sales funnels. With a bunch of additional bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Membership sites
– Every type of sales funnel you can think of, complete with order bumps, upsells and downsells
Essentially, you’re getting all you need to advertise and promote your products online, without needing to employ expensive programmers.
And individuals are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club site, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That is remarkable.Clickfunnels Ecommerce Funnel
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you’ve never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 different forms of funnels that he has employed successfully in his own business.
The funnel types fall into 3 main categories: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can create too.
They include simple funnels like the Squeeze Page Funnel which gathers a visitor’s email address and then sends them to a Thank you page when registering.
Or to more sophisticated sales funnels such as the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to your more expensive products using Order Form bumps, and One Click upsells or Downsells.
In addition, each funnel type has its own set of free templates and paid templates. So even in the event that you don’t have any design skills, your funnel pages will have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels Ecommerce Funnel
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels provides you a great starting point with its funnel and page templates, the ClickFunnels editor is where you can actually make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of rows and columns. After that you can use your mouse to drag elements around and place them where you want them.
While not as adaptable as Instapage’s landing page editor, it is still quite nice and it can be used to achieve pretty much any design you desire.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and transferring them where you want is very seamless.
Text elements can be edited inline, and changing any element’s properties can be accomplished through the fly-out sidebar.
And contrary to other editors out there, everything is organized in a logical way. You’re not spending a lot of time searching for what you want to do.
The main thing is that no programming is needed. So you do not need to spend time learning HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all vital for giving you the flexibility to design the exact pages you want and ClickFunnels gives you a wide array of them to use.
Fundamental elements include Headline, Image, Text, Button, Input types and Video widgets. These are the basic building blocks for any landing page you build in the software.
ClickFunnels also includes several advanced components such as:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Plus, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With most elements, you can change common properties such as background colors, margins, fonts, and alignment.
Then there are element specific properties like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s no doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program which you can be a part of.
The ClickFunnels affiliate program pays out 40% recurring commissions for every referral you make and you can win cool prizes like $500 towards your own dream car as soon as you hit 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells that your referrals purchase as they go through their specific funnels too.
That is not all:
ClickFunnels also has another excellent feature for affiliates called share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they will have the ability to bring this funnel directly into their accounts if they are an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial then get your funnel added to their account.
What’s really amazing is that this share URL also functions as your affiliate link, and you will get a recurring commission if this new user ends up staying on.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this process appears to take approximately 8-10 seconds every time.
While I really don’t know what is really going on behind the scenes, it doesn’t make sense to me why this would take a long time. It’s somewhat annoying, although just a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their cheapest plan. I am not a fan of software products which limit you in this manner.
If you are just building sales funnels for yourself, these limits are most likely okay.
However you may get more annoyed at such limitations if you’re doing client work, building funnels for multiple customers or promoting ClickFunnels as an affiliate using share funnels.
You’ll want to upgrade to the Etison Suite plan if you would like to build unlimited funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels can do is pretty huge, and it can certainly be intimidating to some.
That is why ClickFunnels put so much work into the onboarding process to help ease you into the program. The ClickFunnels interface is fairely well made for the most part and once you’ve built a few funnels yourself, the entire procedure does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, however they have now been consolidated into 2 separate plans.
How much is ClickFunnels now?
Currently, the cheapest ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel creation tools, but you are limited to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to make your own affiliate program.
To gain access to that, you’ll need to go for the Etison Suite plan. It includes everything, plus you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there aren’t any ClickFunnels coupon codes out there. However, you can buy Funnel Hacks for $997 which gives you 6 months of Etison Suite for free and some extra bonuses. This brings down the cost to $166.16 per month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not limited in any way which lets you give the software a complete evaluation before you fully commit.
If $97 or $297 a month sounds like too large a commitment for your current budget, there’s also a semi-secret, unadvertised Share Funnel plan which you can also have access to for just $19 a month. You can only produce 3 funnels and 10 pages with this plan, but it is a great way to test out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, although they can be somewhat slow in responding. They utilize Intercom, which means you can immediately ask questions in the live chat box. Support requests are usually answered in a couple of hours and I found the staff to pretty helpful to all my questions.
Do I need my own domain name? Clickfunnels Ecommerce Funnel
You do not necessarily need your own domain name to launch a funnel, but I would recommend it. If you don’t have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus that I did not know about is that ClickFunnels will get you your first domain name for free and even install SSL on it for you. You can learn how to do this from the very first game in the onboarding training.
Do they have an active community?
Both groups are very active and it’s a great place to get feedback on your sales funnels and answer any questions you might have.
Additionally, there are other FB groups run by ClickFunnels affiliates which are also quite active. The main one I recommend joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software on the market.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a few others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is the reason why I would highly suggest going with Stripe if you’re able to.
What is the Funnel Hacks system?
If you’re looking to acquire the $297/mo. Etison Suite plan, then it’s definitely worth it to join with Funnel Hacks instead to save some additional money. For $997, you are going to get six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a bunch of additional bonuses and training that include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels gets some negative buzz around it due to all the affiliates that are trying to market it.
But no, ClickFunnels isn’t a scam. It is certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a great software with an amazing affiliate opportunity. So many people are utilizing ClickFunnels to build 6 and 7 figure companies.
When people ask, “How can I create a sales funnel”, ClickFunnels is the #1 response hands down. There is no other software that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are plenty of ways marketers are using ClickFunnels right now in their business.
It’s great for creating opt-in funnels that will help you generate more leads and build your email list.
You are able to create webinar funnels that will help you grow your brand and promote your services and products.
And you can use it to build membership sites where you can gate your premium content so that it’s accessible only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels Ecommerce Funnel
To start with, you need to have a product or service to market. If you don’t have something to market, then don’t even bother looking into ClickFunnels until you do. Unless you only want to market it as an affiliate.
Next, you have to be ready to commit money and time into creating your value ladder and building out your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get clients or customers into your funnel. And then coming up with proper upsells, order bumps and other OTOs that complement or enhance your principal product offering.
If you are unclear how to being, I’d have a look at Russell’s own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he describes exactly the why and how of building sales funnels and how to tell stories to sell your services and products.
And as you go through his own sales funnels yourself you can observe how he goes from low-cost tripwire (DotComSecrets) to promoting his flagship product (ClickFunnels).
By creating his own community of raving fans he can then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and more.
Once you’ve gone through his funnels, then you can take the parts that apply to your own company and create a strategy for your sales funnel. Once you have that in place, you will be ready to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there which share a number of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it is a very popular tool in its own right.
It also recently added the capability to sell products directly on their pages using its new Checkout widget
Each product comes with a huge selection of nice looking templates. Both have drag and drop editors that make it effortless for you to create the designs you desire. And both integrate with all the popular email service providers.
But, Leadpages is more limited in scope than ClickFunnels. You use it to create landing pages that will help you collect prospects. This isn’t a bad thing since LeadPages really shines for creating landing pages quickly.
Right now, one of the best strategies for growing your email list is by using content upgrades. By creating targeted lead magnets into your most well-known posts you can acquire opt-in conversion rates that far surpass your standard pop-up.
LeadPages is the very best service for implementing this approach with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you will see today.
So if you are primarily focused on lead generation, I’d definitely suggest trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you’re selling a service or product, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, as soon as you master the instrument, it’s possible to really explode your sales once you start creating sales funnels for all your products.
ClickFunnels vs SamCart
SamCart is a product which lets users build amazing, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is geared towards getting setup and selling fast. It supports both Stripe and Paypal and it comes with 17 distinct checkout page templates that you can customize.
Concerning flexibility, there is no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you can design any checkout page you can dream of. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does allow you to add order bumps, upsells and downsells such as ClickFunnels does. You can also easily create coupons for your products which is another terrific way to raise conversions.
But where Samcart is missing, is the ability to capture leads and create complete sales funnels. The products come in at the same $97 per month price point, and I find ClickFunnels to be quite a bit more flexible and powerful compared to Samcart.
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Beautiful looking templates for each type of funnel
– Great on-boarding procedure for learning the software
– Software continues to get better after each update
– Readily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL set up
– 14-day free trial
– Limits on the number of funnels, pages, and visitors with the standard plan
– Plently of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels Ecommerce Funnel
Which application you go with depends on your needs and the amount of work you’re willing to invest in your enterprise.
Although many of you are selling standalone products, are you ready to put in the effort necessary to create a high converting sales funnel?
If not, ClickFunnels might be overkill for you. It’s possible to collect leads or sell your front end product more cheaply using alternative services.
However, if raising the average lifetime value of your customers is important to you, then I truly suggest giving ClickFunnels a try.
Not just to get access to the software but also because the training that you get will be both inspirational and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see if you can use it to grow your business today.