Are you currently trying to sell things online?
I’m sure you will agree that converting your visitors into sales is hard.
And getting yourself profitable? That’s even tougher.
But there is a simple secret to increasing the value of every customer you market to:
Sales funnels. Clickfunnels For Accountants
By creating a well-designed sales funnel, you can dramatically increase your earnings and provide more value to your clients.
In this article, I will introduce you to ClickFunnels, the application I am using to build sales funnels for my business.
You don’t need any technical know-how to utilize it, and it is going to truly change how you run your business.
If you are ready to throw yourself into the ClickFunnels world, it’s one of the best affiliate programs out there. I will be speaking about that too later on.
What is ClickFunnels?
ClickFunnels was made back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million a year business and they just crossed over 65,000 active members as of August 2018.
In its core, ClickFunnels is an application for constructing sales funnels. With a bunch of added bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Membership websites
– Every type of sales funnel you can think of, complete with order bumps, upsells and downsells
Essentially, you’re getting everything you need to advertise and promote your products online, without needing to employ expensive developers.
And people are using ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that nearly 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That’s remarkable.Clickfunnels For Accountants
What are the best features of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 different types of funnels that he has employed successfully in his own business.
The funnel types fall into 3 main categories: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can make as well.
They include simple funnels like the Squeeze Page Funnel which collects a visitor’s email address and then sends them to a Thank you page when registering.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to your more expensive products with Order Form bumps, and One Click upsells or Downsells.
In addition, each funnel type has its own group of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels For Accountants
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels provides you a great starting point with its funnel and webpage templates, the ClickFunnels editor is where you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of columns and rows. You can then use your mouse to drag elements around and put them where you need them.
While not as flexible as Instapage’s landing page editor, it is still very good and it can be utilized to achieve just about any design you want.
What I like is that the editor is quite intuitive to use.
Selecting elements on the page and transferring them where you want is quite seamless.
Text elements can be edited inline, and changing any element’s properties can be done via the fly-out sidebar.
And unlike other editors on the market, everything is organized in a logical way. You are not spending a great deal of time searching for what you would like to do.
The important thing is that no coding is required. So you do not have to spend time studying HTML or CSS or some other technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all vital for giving you the flexibility to design the exact pages you woud like and ClickFunnels provides you a large variety of them to use.
Fundamental elements comprise of Headline, Photo, Text, Button, Input types and Video widgets. These are the basic building blocks for any landing page that you construct in the software.
ClickFunnels also includes a number of advanced components like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized in the editor sidebar. With majority of elements, you can change common properties like background colors, margins, fonts, and orientation.
Then there are element specific properties like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is no doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program that you can be a part of.
The ClickFunnels affiliate program pays 40% recurring commissions for every referral you make and you can win cool prizes like $500 towards your own dream car once you hit 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program.
And thanks to the ClickFunnel’s sticky cookie, you’ll also earn commissions on any upsells your referrals buy as they go through their specific funnels too.
But that is not all:
ClickFunnels also has another excellent feature for affiliates called share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they’ll be able to bring this funnel directly into their accounts if they are an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial then get your funnel added to their accounts.
What’s really awesome is that this share URL also functions as your affiliate link, and you will get a recurring commission if this new user ends up staying.
What I do not like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this procedure seems to take around 8-10 seconds each time.
While I really don’t understand what’s going on behind the scenes, it does not make sense to me why this could take so long. It’s somewhat annoying, although just a minor annoyance.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their cheapest plan. I am not a fan of software products which limit you in this manner.
If you’re just building sales funnels for yourself, these limitations are probably okay.
But you may get more annoyed at such limitations if you’re doing client work, building funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You will want to upgrade to the Etison Suite plan if you would like to build infinite funnels.
Bad Part #3: Fairly High learning curve
The range of what ClickFunnels can do is fairely huge, and it can certainly be intimidating to some.
That is why ClickFunnels put so much work into the onboarding process to help ease you into the software. The ClickFunnels interface is fairely well made for the most part and when you’ve built a couple funnels yourself, the whole procedure does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they’ve now been consolidated into 2 separate plans.
How much is ClickFunnels now?
At the moment, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all of the funnel creation tools, but you are limited to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which lets you make your own affiliate program.
To get access to that, you’ll need to go with the Etison Suite plan. It includes everything, plus you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes out there. However, you can buy Funnel Hacks for $997 which provides you 6 months of Etison Suite for free plus some additional bonuses. This brings the cost down to $166.16 per month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not constrained in any way which lets you give the software a full evaluation before you fully commit.
If $97 or $297 a month seems like too big a commitment for your current budget, there’s also a semi-secret, unadvertised Share Funnel plan which you can also get access to for only $19 a month. You can only create 3 funnels and 10 pages with this plan, but it is a great way to try out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, although they can be somewhat slow in responding. They use Intercom, so you may directly ask questions in the live chat box. Support requests are usually answered within a few hours and I found the team to fairly helpful to all my questions.
Do I need my own domain name? Clickfunnels For Accountants
You don’t necessarily need your own domain name to launch a funnel, although I would recommend it. If you do not have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus I did not know about is that ClickFunnels will get you your first domain name for free and even install SSL on it for you. You can discover how to do this from the first game in the onboarding training.
Do they have an active community?
Both groups are extremely active and it is a great place to get opinions on your own sales funnels and answer any questions you may have.
There are also several other FB groups run by ClickFunnels affiliates which are also quite active. The main one I suggest joining is Automation Nation. It is run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software on the market.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a few others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That’s the reason why I would strongly suggest going with Stripe if you can.
What’s the Funnel Hacks system?
If you are looking to get the $297/mo. Etison Suite plan, then it is definitely worth it to sign up with Funnel Hacks instead to save some additional money. For $997, you are going to get six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a bunch of additional bonuses and training which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels gets some negative buzz around it because of all the affiliates who are trying to market it.
However, no, ClickFunnels isn’t a scam. It’s certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a software with an amazing affiliate opportunity. So many men and women are using ClickFunnels to build 6 and 7 figure businesses.
When folks ask, “How can I create a sales funnel”, ClickFunnels is the #1 response hands down. There is no other software that can do everything that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are many ways marketers are using ClickFunnels at the moment in their business.
It is terrific for creating opt-in funnels to help you generate more prospects and build your email list.
You can create webinar funnels to help you grow your brand and sell your services and products.
And you can use it to build membership sites where you’re able to gate your premium content so that it is available only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels For Accountants
To start with, you need to have a product or service to sell. If you do not have something to market, then don’t even bother looking into ClickFunnels before you do. Unless you only want to promote it as an affiliate.
Next, you need to be willing to commit money and time into creating your value ladder and constructing your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And then coming up with proper upsells, order bumps and other OTOs that complement or enhance your principal product offering.
If you are unclear how to being, I’d have a look at Russell’s own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he explains exactly the why and how of building sales funnels and how to tell stories to marketing your products and services.
And as you go through his own sales funnels you can observe how he goes from low-cost tripwire (DotComSecrets) to selling his flagship product (ClickFunnels).
By creating his very own community of raving fans he can then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and more.
As soon as you’ve gone through his funnels, then you can take the parts that are applicable to your own company and create a plan for your sales funnel. As soon as you have that in place, you will be prepared to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there which share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it is a really popular tool in its own right.
It also recently introduced the capability to sell products directly on their pages with its new Checkout widget
Each product features a large selection of nice looking templates. Both have drag and drop editors that make it easy for you to create the designs you desire. And both integrate with the popular email service providers.
Leadpages is significantly more limited in scope compared to ClickFunnels. You use it to create landing pages that will help you collect prospects. This is not a terrible thing because LeadPages really shines for creating landing pages fast.
Right now, among the most effective strategies for developing your email list is using content upgrades. By producing targeted lead magnets into your most popular posts you can acquire opt-in conversion rates that far exceed your standard pop-up.
LeadPages is the best service for implementing this approach with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you will see now.
Therefore, if you’re primarily concentrated on lead generation, I’d definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you are selling a product or service, then ClickFunnels is the better alternative . While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your earnings once you start creating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product which allows users to build beautiful, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is targeted towards getting set up and selling fast. It supports both Stripe and Paypal and it includes 17 distinct checkout page templates which you can customize.
Concerning flexibility, there is not any comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you can design any checkout page you can dream of. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is another great way to raise conversions.
However, where Samcart is lacking, is the capability to capture leads and build complete sales funnels. The products come in at the same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful compared to Samcart.
– Best software for creating marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for each kind of funnel
– Great on-boarding procedure for learning the software
– Software has been better after every update
– Readily share any funnels you build and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
– Limits on the number of funnels, pages, and visitors with the standard plan
– Plently of things to learn, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels For Accountants
Which application you go with depends on your needs and the amount of work you are willing to invest in your enterprise.
Although a lot of you are selling standalone products, are you willing to put in the effort required to create a high converting sales funnel?
Otherwise, ClickFunnels might be overkill for you. It’s possible to collect leads or market your front end product more cheaply with alternative services.
But if increasing the average lifetime value of your clients is important to you, then I really suggest giving ClickFunnels a try.
Not just to access the software but also because the training you receive will probably be both inspiring and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see whether you can use it to increase your business today.