Are you currently trying to sell stuff online?
I’m sure you will agree that converting your visitors into revenue is hard.
And getting yourself profitable? That’s even harder.
But there is a simple secret to raising the value of every customer you market to:
Sales funnels. Clickfunnels For
By creating a well-designed sales funnel, it is possible to dramatically increase your sales and provide more value for your clients.
In this post, I will introduce you to ClickFunnels, the software I am using to build sales funnels for my business.
You don’t need any technical know-how to use it, and it will truly change the way you operate your business.
Plus:
If you’re ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs on the market. I will be talking about that too later on.
What’s ClickFunnels?
ClickFunnels was made back in 2014 by Russell Brunson and his group. Since that time, Russell has turned ClickFunnels to a $100 million a year business and they just crossed over 65,000 active members as of August 2018.
In its core, ClickFunnels is an application for building sales funnels. With a bunch of added bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Webinars
– Membership websites
– Every type of sales funnel you can think of, complete with order bumps, upsells and downsells
Additionally, with the highest end Etison Suite package you will even be able to start your own affiliate program (Backpack) and change out your email service with (Actionetics MD).
Essentially, you’re getting all you need to advertise and sell your products online, without having to employ expensive programmers.
And people are using ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That’s remarkable.Clickfunnels For
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you’ve never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 different forms of funnels that he has employed successfully in his own business.
The funnel types fall into 3 main categories: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can make too.
They include simple funnels like the Squeeze Page Funnel which gathers a visitor’s email address and then sends them to a Thank you page when signing up.
Or to more sophisticated sales funnels such as the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products using Order Form bumps, and One Click upsells or Downsells.
Moreover, every funnel type has its own set of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level summary of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels For
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a wonderful starting point with its funnel and page templates, the ClickFunnels editor is where you can actually make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of columns and rows. After that you can use your mouse to drag elements around and place them where you want them.
While not as adaptable as Instapage’s landing page editor, it’s still very nice and it may be utilized to achieve pretty much any design you desire.
What I like is that the editor is quite intuitive to use.
Selecting elements on the page and moving them where you want is quite seamless.
Text elements can be edited inline, and modifying any element’s properties could be accomplished via the fly-out sidebar.
And unlike other editors out there, everything is organized in a logical manner. You’re not spending a great deal of time hunting for what you want to do.
The main thing is that no programming is required. So you don’t need to spend time learning HTML or CSS or some other technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all essential for providing you the flexibility to design the specific pages you want and ClickFunnels gives you a large array of them to use.
Fundamental elements comprise of Headline, Photo, Text, Button, Input forms and Video widgets. These are the fundamental building blocks for any landing page that you construct in the software.
ClickFunnels also includes a number of advanced components such as:
– SMS Signup
– Surveys
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized in the editor sidebar. With majority of elements, you can change common properties such as background colors, margins, fonts, and alignment.
Then there are element specific properties like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is little doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program that you can be a part of.
First the basics:
The ClickFunnels affiliate program pays 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your very own dream car as soon as you reach 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
You also earn 40% commissions by promoting any product in the ClickFunnel’s ecosystem such as DotCom Secrets, Expert Secrets or even the Software Secrets books.
And thanks to the ClickFunnel’s sticky cookie, you’ll also earn commissions on any upsells that your referrals buy as they go through their specific funnels as well.
But that is not all:
ClickFunnels also has another excellent feature for affiliates known as share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they will be able to bring this funnel directly into their accounts if they’re an existing ClickFunnels member. If they aren’t a member yet, they can sign up for the ClickFunnels 14-day free trial then get your funnel added to their accounts.
What’s really awesome is that this share URL also functions as your affiliate link, and you will get a recurring commission when this new user ends up staying.
What I do not like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this process appears to take around 8-10 seconds every time.
While I really don’t know what is really going on behind the scenes, it doesn’t make sense to me why this would take a long time. It’s a bit annoying, although only a minor annoyance.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their cheapest plan. I’m really not a fan of software products that restrict you in this manner.
If you’re just building sales funnels for yourself, these limitations are most likely okay.
However you can get more annoyed at these constraints if you’re doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate using share funnels.
You will want to upgrade to the Etison Suite plan if you want to develop infinite funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels can do is fairely huge, and it can definitely be intimidating to some.
That’s why ClickFunnels put a lot of work into the onboarding process to help ease you into the program. The ClickFunnels interface is fairely well designed for the most part and once you’ve built a few funnels yourself, the entire procedure does get easier over time.
ClickFunnels Pricing
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they’ve now been merged into 2 separate plans.
How much is ClickFunnels now?
Currently, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all of the funnel creation tools, but you are restricted to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which lets you create your own affiliate program.
To get access to that, you’ll need to go for the Etison Suite plan. It features everything, and you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes out there. However, you can buy Funnel Hacks for $997 which gives you 6 months of Etison Suite for free plus some extra bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not limited in any way which lets you give the software a full evaluation before you fully commit.
If $97 or $297 a month seems like too big a commitment for your present budget, there is also a semi-secret, unadvertised Share Funnel plan which you can also get access to for only $19 a month. You can only create 3 funnels and 10 pages with this plan, but it’s a great way to try out ClickFunnels on a budget.
Everything else you should know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, even though they can be somewhat slow in responding. They use Intercom, so you may immediately ask questions in the live chat box. Support requests are usually answered in a couple of hours and I found the team to pretty helpful to all my questions.
Do I need my own domain? Clickfunnels For
You don’t necessarily need your own domain name to launch a funnel, but I would recommend it. If you do not have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus I didn’t know about is that ClickFunnels will get you your first domain name for free and even install SSL on it for you. You can discover how to do this from the first game in the onboarding training.
Do they have an active community?
ClickFunnels has an enormous community. There’s the official group on FB with over 100k members as well as the ClickFunnels Avengers FB group (for affiliates) that has over 30k members.
Both groups are very active and it’s an excellent place to get opinions on your own sales funnels and answer any questions that you might have.
There are also other FB groups run by ClickFunnels affiliates which are also quite active. The main one I recommend joining is Automation Nation. It is run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they provide?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a few others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is why I would strongly recommend going with Stripe if you’re able to.
What’s the Funnel Hacks system?
If you are looking to get the $297/mo. Etison Suite plan, then it’s definitely worth it to join with Funnel Hacks instead to save some additional money. For $997, you’ll receive six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a bunch of additional training and bonuses which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I think ClickFunnels has some negative buzz around it because of all of the affiliates that are making an effort to market it.
But no, ClickFunnels is not a scam. It’s definitely the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a software with an amazing affiliate opportunity. So many people are utilizing ClickFunnels to build 6 and 7 figure businesses.
When people ask, “How do I create a sales funnel”, ClickFunnels is the #1 answer hands down. There’s no other software that can do everything that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides building standard sales funnels, there are many ways marketers are using ClickFunnels right now in their business.
It is great for creating opt-in funnels to help you generate more prospects and build your email list.
You are able to create webinar funnels to help you develop your brand and promote your services and products.
And you can use it to build membership sites where you’re able to gate your premium content so that it is available only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels For
To start with, you need to have a product or service to sell. If you do not have something to market, then don’t even bother looking into ClickFunnels until you do. Unless you just want to market it as an affiliate.
Next, you need to be ready to invest money and time into creating your value ladder and constructing your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And then coming up with proper upsells, order bumps and other OTOs that complement or improve your main product offering.
If you are unclear how to start, I’d have a look at Russell’s very own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he explains precisely the why and how of creating sales funnels and how to tell stories to marketing your services and products.
And as you go through his own sales funnels yourself you can observe the way he goes from low-cost tripwire (DotComSecrets) to promoting his flagship product (ClickFunnels).
By building his very own community of raving fans he can then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and more.
As soon as you’ve gone through his funnels, then you can take the parts that are applicable to your own company and create a strategy for your own sales funnel. As soon as you have that in place, you will be ready to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there that share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is among the market leaders in the landing page builder space and it is a really popular tool in its own right.
It also recently added the ability to sell products directly on their pages using its new Checkout widget
Each product comes with a large selection of fine looking templates. Both have drag and drop editors which make it effortless for you to create the designs you desire. And both integrate with the popular email service providers.
Leadpages is significantly more limited in scope than ClickFunnels. You use it to create landing pages that can help you collect leads. This isn’t a terrible thing because LeadPages really shines for building landing pages quickly.
Right now, one of the most effective strategies for growing your email list is by using content upgrades. By producing targeted lead magnets into your most well-known posts you can get opt-in conversion rates that far surpass your standard pop-up.
LeadPages is the very best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automatic lead magnet delivery which is why they are the most popular popup you’ll see now.
Therefore, if you’re primarily concentrated on lead generation, I would definitely suggest trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you are selling a product or service, then ClickFunnels is the better alternative . While it comes with a higher learning curve than Leadpages, once you master the instrument, you can really explode your sales once you start creating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product that lets users build beautiful, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is geared towards getting setup and selling fast. It supports both Stripe and Paypal and it includes 17 different checkout page templates that you can customize.
In terms of flexibility, there is no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream about. SamCart only allows for some basic customizations to its own pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells like ClickFunnels does. You can also quickly create coupons for your products which is another terrific way to raise conversions.
However, where Samcart is lacking, is the capability to capture leads and build complete sales funnels. Both products come in at the same $97 per month price point, and I find ClickFunnels to be quite a bit more flexible and powerful than Samcart.
ClickFunnels Pros
– Best software for creating marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for every kind of funnel
– Great on-boarding procedure for learning the software
– Software continues to get better after each update
– Easily share any funnels you build and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
ClickFunnels Cons
– Limits on the number of funnels, pages, and visitors with the standard plan
– Lots of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels For
Which software you go with depends on your requirements and the amount of work you’re willing to invest in your business.
Although many of you are selling standalone products, are you willing to put in the effort necessary to create a high converting sales funnel?
Otherwise, ClickFunnels could be overkill for you. You can collect leads or sell your front end product more cheaply using alternative services.
However, if increasing the average lifetime value of your clients is important to you, then I truly suggest giving ClickFunnels a try.
Not just to get access to the software but also since the training that you get will probably be both inspiring and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see if you can use it to increase your business now.