Are you currently trying to sell stuff online?
Then I’m sure you will agree that converting your traffic into sales is hard.
And getting yourself profitable? That’s even tougher.
But there is a simple secret to raising the value of each customer you market to:
Sales funnels. Clickfunnels For Testing Product
By creating a well-designed sales funnel, it is possible to dramatically increase your sales and provide more value for your customers.
In this post, I will present you to ClickFunnels, the application I’m using to build sales funnels for my business.
You don’t need any technical know-how to use this, and it will truly change how you run your business.
If you’re prepared to throw yourself into the ClickFunnels world, it’s one of the best affiliate programs out there. I will be talking about that too later on.
ClickFunnels was made back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million per year business and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is an application for building sales funnels. With a lot of additional bells and whistles.
You can use it to construct:
– Landing pages
– Squeeze pages
– Membership websites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Basically, you’re getting everything you need to advertise and promote your products online, without having to employ expensive developers.
And people are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That is remarkable.Clickfunnels For Testing Product
What are the best features of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct forms of funnels that he has employed successfully in his own business.
The funnel forms fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can create as well.
They include simple funnels such as the Squeeze Page Funnel which gathers a visitor’s email address and then sends them into a Thank you page when registering.
Or to more sophisticated sales funnels such as the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products with Order Form bumps, and One Click upsells or Downsells.
In addition, every funnel type has its own group of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level summary of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels For Testing Product
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a great starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of rows and columns. After that you can use your mouse to drag elements around and put them where you want them.
While not as adaptable as Instapage’s landing page editor, it is still quite good and it can be used to achieve just about any design you desire.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and moving them where you want is very seamless.
Text elements can be edited inline, and modifying any element’s properties could be done through the fly-out sidebar.
And contrary to other editors on the market, everything is organized in a logical way. You’re not spending a lot of time searching for what you want to do.
The main thing is that no programming is needed. So you don’t need to spend time studying HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are vital for providing you the flexibility to design the exact pages you woud like and ClickFunnels provides you a wide array of them to use.
Basic elements comprise of Headline, Photo, Text, Button, Input types and Video widgets. These are the fundamental building blocks for any landing page that you build in the software.
ClickFunnels also includes several advanced components such as:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized in the editor sidebar. With majority of elements, you can change common properties like background colors, margins, fonts, and orientation.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is no doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program that you can be a part of.
First the Fundamentals:
The ClickFunnels affiliate program pays out 40% recurring commissions for every referral you make and you can win cool prizes like $500 towards your own dream car as soon as you hit 100 active referrals.
On top of that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells your referrals purchase as they go through their specific funnels as well.
That is not all:
ClickFunnels also has another great feature for affiliates called share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
Whenever someone visits this URL, they’ll have the ability to add this funnel directly into their accounts if they are an existing ClickFunnels member. If they aren’t a member yet, they can sign up for the ClickFunnels 14-day free trial then get your funnel added to their account.
What’s really amazing is that this share URL also functions as your affiliate link, and you’ll get a recurring commission when this new user ends up staying.
What I do not like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After picking your funnel type and template, it needs to get added to your account.
For some reason, this procedure appears to take approximately 8-10 seconds every time.
While I don’t know what’s really going on behind the scenes, it does not make sense to me why this could take a long time. It’s a bit annoying, although just a minor annoyance.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their cheapest plan. I’m really not a fan of software products which limit you in this manner.
If you’re just building sales funnels for yourself, these limits are most likely okay.
But you may get more annoyed at these constraints if you’re doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You’ll need to upgrade to the Etison Suite plan if you would like to develop infinite funnels.
Bad Part #3: Fairly High learning curve
The range of what ClickFunnels can do is fairely huge, and it can certainly be intimidating to some.
That is why ClickFunnels put so much work into the onboarding process to help ease you into the program. The ClickFunnels interface is fairely well made for the most part and once you’ve built a couple funnels yourself, the whole procedure does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, however they’ve now been consolidated into 2 separate plans.
How much is ClickFunnels now?
At the moment, the cheapest ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel production tools, but you are restricted to generating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to make your own affiliate program.
To gain access to that, you’ll need to go with the Etison Suite plan. It features everything, and you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there aren’t any ClickFunnels coupon codes out there. But, you can purchase Funnel Hacks for $997 which provides you 6 months of Etison Suite for free plus some extra bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not limited in any way which lets you give the software a complete test before you fully commit.
If $97 or $297 a month seems like too large a commitment for your present budget, there is also a semi-secret, unadvertised Share Funnel plan which you can also get access to for just $19 a month. You can only produce 3 funnels and 10 pages with this plan, but it is a great way to try out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is quite good in my experience, even though they can be a little slow in responding. They utilize Intercom, so you can immediately ask questions in the live chat box. Support requests are usually answered in a few hours and I found the staff to pretty helpful to all my questions.
Do I need my own domain name? Clickfunnels For Testing Product
You don’t necessarily need your own domain name to launch a funnel, but I would advise it. If you do not have one then your funnel URL will look something like http://username.clickfunnels.com.
One nice bonus that I did not know about is that ClickFunnels will get you your first domain name for free and even install SSL on it for you. You can discover how to do this from the first game in the onboarding training.
Do they have an active community?
Both groups are extremely active and it’s an excellent place to get opinions on your own sales funnels and answer any questions that you might have.
Additionally, there are several other FB groups run by ClickFunnels affiliates which are also very active. The main one I suggest joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they provide?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software on the market.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That’s the reason why I would strongly suggest going with Stripe if you can.
What’s the Funnel Hacks system?
If you are looking to get the $297/mo. Etison Suite plan, then it’s definitely well worth it to join with Funnel Hacks instead to save some additional money. For $997, you are going to get six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a lot of additional training and bonuses that include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels has some negative buzz around it because of all the affiliates that are making an effort to market it.
However, no, ClickFunnels isn’t a scam. It is certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It is a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to construct 6 and 7 figure businesses.
When folks ask, “How can I create a sales funnel”, ClickFunnels is the #1 answer hands down. There is no other software that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides building standard sales funnels, there are many ways marketers are using ClickFunnels right now in their business.
It’s terrific for creating opt-in funnels to help you generate more prospects and build your email list.
You can produce webinar funnels to help you grow your brand and sell your services and products.
And you can use it to build membership sites where you can gate your premium content so that it’s available only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels For Testing Product
To start with, you need to have a product or service to market. If you do not have something to sell, then do not even bother looking into ClickFunnels before you do. Unless you just want to promote it as an affiliate.
Next, you need to be ready to commit money and time into creating your value ladder and constructing your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And coming up with proper upsells, order bumps and other OTOs that match or improve your main product offering.
If you are unclear how to start, I’d have a look at Russell’s own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he explains exactly the why and how of building sales funnels and how to tell stories to sell your products and services.
And as you go through his own sales funnels you can observe the way he goes from low-cost tripwire (DotComSecrets) to selling his flagship product (ClickFunnels).
By creating his own community of raving fans he could then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and much more.
Once you’ve gone through his funnels, then you can take the parts that apply to your own company and create a plan for your sales funnel. Once you have that in place, you’ll be ready to start making money with ClickFunnels.
ClickFunnels versus the competition
There are a few ClickFunnels alternatives out there that share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is among the market leaders in the landing page builder space and it’s a very popular tool in its own right.
It also recently introduced the ability to sell products directly on their pages with its new Checkout widget
Each product comes with a large selection of nice looking templates. Both have drag and drop editors which make it easy for you to build the designs you desire. And both integrate with all the popular email service providers.
But, Leadpages is more limited in scope compared to ClickFunnels. You use it to create landing pages that will help you collect prospects. This isn’t a terrible thing because LeadPages really shines for building landing pages quickly.
At this time, one of the most effective strategies for growing your email list is using content upgrades. By creating targeted lead magnets into your most well-known posts you can get opt-in conversion rates that far surpass your standard pop-up.
LeadPages is the best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automatic lead magnet delivery which is why they are the most popular popup you will see today.
Therefore, if you are primarily focused on lead generation, I would definitely suggest trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
But, if you’re selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, as soon as you master the instrument, you can really explode your sales once you start generating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product which lets users build beautiful, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is geared towards getting setup and selling quickly. It supports both Stripe and Paypal and it comes with 17 different checkout page templates which you may customize.
Concerning flexibility, there’s absolutely not any comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you can design any checkout page you can dream of. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells such as ClickFunnels does. You can also easily create coupons for your products which is another great way to raise conversions.
However, where Samcart is lacking, is the ability to capture leads and build complete sales funnels. Both products come in at the same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful compared to Samcart.
– Best software for creating marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for every type of funnel
– Great on-boarding procedure for learning the software
– Software continues to get better after each update
– Readily share any funnels you build and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL set up
– 14-day free trial
– Limitations on the amount of funnels, pages, and visitors with the standard plan
– Plently of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels For Testing Product
Which software you go with depends on your requirements and the amount of work you’re willing to invest in your enterprise.
Although a lot of you are selling standalone products, are you ready to put in the effort necessary to create a high converting sales funnel?
Otherwise, ClickFunnels could be overkill for you. You can collect leads or market your front end product more cheaply using alternative services.
But if raising the average lifetime value of your customers is important to you, then I truly suggest giving ClickFunnels a try.
Not just to access the software but also because the coaching that you get will be both inspirational and enlightening.
Make the most of the ClickFunnels 14-day free trial, and see whether you can use it to increase your business today.