Are you currently trying to sell things online?
Then I am confident you will agree that converting your visitors into sales is hard.
And getting yourself profitable? That’s even tougher.
There is a simple secret to increasing the value of every customer you market to:
Sales funnels. Clickfunnels Founder
By creating a well-designed sales funnel, it is possible to dramatically increase your earnings and provide more value for your customers.
In this post, I will present you to ClickFunnels, the application I am using to build sales funnels for my business.
You do not need any technical know-how to use it, and it will truly change how you operate your business.
If you are ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs out there. I’ll be talking about that too later on.
Here is what I will be covering in this ClickFunnels review.
- What is ClickFunnels?
- What are the best parts of ClickFunnels?
- What I don’t like about ClickFunnels
- ClickFunnels Pricing
- Everything else you need to know about ClickFunnels
- How can you make ClickFunnels work for you?
- ClickFunnels versus the competition
- Pros and Cons of ClickFunnels
- Final Thoughts
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels into a $100 million a year company and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is an application for constructing sales funnels. With a bunch of added bells and whistles.
You can use it to construct:
– Landing pages
– Squeeze pages
– Membership sites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Essentially, you’re getting all you need to market and sell your products online, without needing to employ expensive developers.
And people are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels using ClickFunnels.
That’s remarkable.Clickfunnels Founder
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct types of funnels that he has used successfully in his own business.
The funnel types fall into 3 main categories: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can create as well.
They include simple funnels like the Squeeze Page Funnel which gathers a visitor’s email address and then sends them into a Thank you page when registering.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a low ticket front-end product (your tripwire) and then upsells them to a more expensive products with Order Form bumps, and One Click upsells or Downsells.
In addition, each funnel type has its own set of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels Founder
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels provides you a great starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can actually make each page in your funnel your own.
Pages in ClickFunnels are laid out using sections that can have any number of columns and rows. You can then use your mouse to drag elements around and place them where you want them.
While not as flexible as Instapage’s landing page editor, it’s still very good and it can be used to achieve pretty much any design you desire.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and transferring them where you want is very seamless.
Text elements can be edited inline, and modifying any element’s properties can be accomplished through the fly-out sidebar.
And contrary to other editors on the market, everything is organized in a logical manner. You’re not spending a great deal of time hunting for what you would like to do.
The main thing is that no programming is needed. So you don’t have to spend time studying HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are vital for providing you the flexibility to design the exact pages you want and ClickFunnels gives you a large variety of them to use.
Basic elements comprise of Headline, Photo, Text, Button, Input forms and Video widgets. These are the basic building blocks for any landing page you construct in the software.
ClickFunnels also includes several advanced components like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized in the editor sidebar. With most elements, you can alter common properties such as background colors, margins, fonts, and alignment.
Then there are element specific properties like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is little doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program that you can be a part of.
First the Fundamentals:
The ClickFunnels affiliate program pays 40% recurring commissions for every referral you make and you can win cool prizes like $500 towards your very own dream car once you reach 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells your referrals buy as they go through their specific funnels too.
But that’s not all:
ClickFunnels also has another excellent feature for affiliates known as share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they will have the ability to bring this funnel directly into their accounts if they are an existing ClickFunnels member. If they aren’t a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their account.
What’s really amazing is that this share URL also acts as your affiliate link, and you will get a recurring commission if this new user ends up staying.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After picking your funnel type and template, it needs to get added to your account.
For some reason, this procedure appears to take approximately 8-10 seconds every time.
While I really don’t understand what’s really going on behind the scenes, it doesn’t make sense to me why this could take a long time. It’s somewhat annoying, although just a minor annoyance.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their lowest plan. I am not a fan of software products which limit you in this way.
If you’re just building sales funnels for yourself, these limits are probably okay.
But you may get more annoyed at these constraints if you’re doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You will need to upgrade to the Etison Suite plan if you would like to develop unlimited funnels.
Bad Part #3: Fairly High learning curve
The range of what ClickFunnels can do is pretty huge, and it can certainly be intimidating to some.
That is why ClickFunnels put a lot of work into the onboarding process to help ease you into the software. The ClickFunnels interface is fairely well made for the most part and when you’ve assembled a couple funnels yourself, the whole procedure does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, however they have now been merged into 2 separate plans.
How much is ClickFunnels now?
Currently, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel production tools, but you are limited to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to make your own affiliate program.
To get access to that, you’ll need to go for the Etison Suite plan. It includes everything, and you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there aren’t any ClickFunnels coupon codes available. But, you can buy Funnel Hacks for $997 which provides you 6 months of Etison Suite for free and some additional bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not limited whatsoever which lets you give the software a full evaluation before you fully commit.
If $97 or $297 a month seems like too big a commitment for your present budget, there’s also a semi-secret, unadvertised Share Funnel plan that you can also get access to for just $19 a month. You can only create 3 funnels and 10 pages with this plan, but it is a great way to try out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is quite good in my experience, although they can be a little slow in responding. They use Intercom, which means you can immediately ask questions in the live chat box. Support requests are usually answered in a few hours and I found the team to fairly helpful to all my questions.
Do I need my own domain name? Clickfunnels Founder
You do not necessarily need your own domain name to launch a funnel, but I would recommend it. If you don’t have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus that I did not know about is that ClickFunnels will buy you your first domain name for free and even install SSL on it for you. You can discover how to do this from the very first game in the onboarding training.
Do they have an active community?
Both groups are extremely active and it is a great place to get feedback on your sales funnels and answer any questions that you may have.
There are also several other FB groups run by ClickFunnels affiliates that are also quite active. The main one I suggest joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a few others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is why I would strongly suggest going with Stripe if you can.
What is the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it’s definitely well worth it to sign up with Funnel Hacks instead to save some additional money. For $997, you’ll receive six months of the Etison Suite plan which is $1,782 in value.
You will also get a bunch of additional bonuses and training which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels gets some negative buzz around it due to all the affiliates who are making an effort to market it.
But no, ClickFunnels is not a scam. It is certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a great software with an amazing affiliate opportunity. So many men and women are using ClickFunnels to construct 6 and 7 figure businesses.
When folks ask, “How do I create a sales funnel”, ClickFunnels is the #1 response hands down. There is no other application that can do everything that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides building standard sales funnels, there are plenty of ways marketers are using ClickFunnels at the moment in their business.
It is terrific for creating opt-in funnels that will help you generate more leads and build your email list.
You can produce webinar funnels that will help you develop your brand and sell your services and products.
And you can use it to create membership sites where you can gate your premium content so that it is accessible only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels Founder
First of all, you need to have a product or service to market. If you do not have something to sell, then don’t even bother looking into ClickFunnels until you do. Unless you only want to market it as an affiliate.
Next, you need to be ready to invest time and money into creating your value ladder and building out your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get clients or customers into your funnel. And then coming up with appropriate upsells, order bumps and other OTOs that match or improve your principal product offering.
If you’re unclear how to being, I would have a look at Russell’s own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he explains exactly the why and how of creating sales funnels and how to tell stories to marketing your services and products.
And as you go through his own sales funnels yourself you can see how he goes from low-cost tripwire (DotComSecrets) to promoting his flagship product (ClickFunnels).
By building his very own community of raving fans he could then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and more.
Once you’ve gone through his funnels, then you can take the parts that apply to your own business and create a plan for your sales funnel. As soon as you have that in place, you will be ready to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a few ClickFunnels alternatives out there that share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is among the market leaders in the landing page builder space and it’s a really popular tool in its own right.
It also recently added the capability to sell products directly on their pages using its new Checkout widget
Each product features a large selection of nice looking templates. Both have drag and drop editors which make it easy for you to create the designs you desire. And both integrate with all the popular email service providers.
Leadpages is more limited in scope than ClickFunnels. You use it to create landing pages that can help you collect leads. This is not a bad thing because LeadPages really shines for creating landing pages quickly.
Right now, among the most effective strategies for growing your email list is by using content upgrades. By creating targeted lead magnets into your most well-known articles you can acquire opt-in conversion rates that far surpass your standard pop-up.
LeadPages is the very best service for implementing this approach with its LeadBoxes, 2 step opt-ins, and automatic lead magnet delivery which is why they are the most popular popup you will see today.
So if you are primarily concentrated on lead generation, I’d definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you’re selling a product or service, then ClickFunnels is the better alternative . While it comes with a higher learning curve than Leadpages, as soon as you master the instrument, it’s possible to definitely explode your earnings as soon as you begin generating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product that lets users create beautiful, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is geared towards getting setup and selling quickly. It supports both Stripe and Paypal and it comes with 17 different checkout page templates that you may customize.
In terms of flexibility, there’s absolutely not any comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream about. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does allow you to add order bumps, upsells and downsells such as ClickFunnels does. You can also quickly create coupons for your products which is just another terrific way to raise conversions.
But where Samcart is lacking, is the capability to capture leads and build complete sales funnels. Both products come in at the same $97 per month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful than Samcart.
– Best software for creating marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for each type of funnel
– Great on-boarding process for learning the program
– Software has been better after each update
– Easily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL set up
– 14-day free trial
– Limitations on the number of funnels, pages, and visitors with the standard plan
– Plently of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels Founder
Which software you go with depends on your requirements and the amount of work you’re willing to invest in your business.
Although many of you are selling standalone products, are you willing to put in the effort necessary to create a high converting sales funnel?
If not, ClickFunnels could be overkill for you. It’s possible to collect leads or market your front end product more cheaply using alternative services.
However, if increasing the average lifetime value of your clients is important to you, then I really recommend giving ClickFunnels a try.
Not only to access the software but also because the coaching you get will be both inspiring and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see if you can use it to grow your business today.