Are you trying to sell things online?
Then I am sure you will agree that converting your visitors into sales is hard.
And getting yourself profitable? That’s even tougher.
But there is a simple secret to increasing the value of each customer you sell to:
Sales funnels. Clickfunnels In WordPress
By creating a well-designed sales funnel, it is possible to dramatically boost your earnings and provide more value to your customers.
In this article, I’m going to present you to ClickFunnels, the application I am using to build sales funnels for my business.
You don’t need any technical know-how to use this, and it will really change how you operate your business.
If you’re ready to throw yourself into the ClickFunnels world, it’s one of the best affiliate programs out there. I’ll be talking about that too later on.
Here is what I’m going to be covering in this ClickFunnels review.
- What is ClickFunnels?
- What are the best parts of ClickFunnels?
- What I don’t like about ClickFunnels
- ClickFunnels Pricing
- Everything else you need to know about ClickFunnels
- How can you make ClickFunnels work for you?
- ClickFunnels versus the competition
- Pros and Cons of ClickFunnels
- Final Thoughts
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million per year company and they just crossed over 65,000 active members as of August 2018.
In its core, ClickFunnels is a software for constructing sales funnels. With a lot of additional bells and whistles.
You can use it to construct:
– Landing pages
– Squeeze pages
– Membership websites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Essentially, you’re getting all you need to market and promote your products online, without having to hire expensive programmers.
And individuals are using ClickFunnels with great success.
If you check out their 2 Comma Club site, you can see that nearly 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That is remarkable.Clickfunnels In WordPress
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 different forms of funnels that he has used successfully in his own business.
The funnel forms fall into 3 main categories: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are some other special funnels like Membership funnels you can create too.
They include simple funnels like the Squeeze Page Funnel which collects a visitor’s email address and then sends them into a Thank you page when registering.
Or to more complex sales funnels like the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products with Order Form bumps, and One Click upsells or Downsells.
Moreover, every funnel type has its own group of free templates and paid templates. So even in the event that you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels In WordPress
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a great starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can actually make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of columns and rows. You can then use your mouse to drag elements around and place them where you need them.
While not as flexible as Instapage’s landing page editor, it’s still very good and it can be used to achieve just about any design you desire.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and transferring them where you want is very seamless.
Text elements can be edited inline, and modifying any element’s properties can be done via the fly-out sidebar.
And contrary to other editors out there, everything is organized in a logical way. You’re not spending a great deal of time hunting for what you want to do.
The important thing is that no programming is needed. So you don’t have to spend time learning HTML or CSS or some other technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all vital for providing you the flexibility to design the exact pages you woud like and ClickFunnels provides you a wide variety of them to use.
Basic elements include Headline, Photo, Text, Button, Input types and Video widgets. These are the basic building blocks for any landing page that you build in the software.
ClickFunnels also includes a number of advanced components such as:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With most elements, you can alter common properties such as background colors, margins, fonts, and alignment.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is little doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program that you can be a part of.
The ClickFunnels affiliate program pays out 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your very own dream car once you hit 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells your referrals buy as they go through their specific funnels as well.
But that’s not all:
ClickFunnels also has another great feature for affiliates known as share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they’ll be able to add this funnel directly into their accounts if they are an existing ClickFunnels member. If they aren’t a member yet, they can register for the ClickFunnels 14-day free trial then get your funnel added to their account.
What’s really awesome is that this share URL also functions as your affiliate link, and you’ll get a recurring commission if this new user ends up staying.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After picking your funnel type and template, it needs to get added to your account.
For some reason, this procedure seems to take around 8-10 seconds each time.
While I don’t know what is really going on behind the scenes, it doesn’t make sense to me why this would take a long time. It is a bit annoying, although just a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their lowest plan. I am not a fan of software products which limit you in this way.
If you are just building sales funnels for yourself, these limits are probably okay.
But you may get more annoyed at such constraints if you are doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate using share funnels.
You will want to upgrade to the Etison Suite plan if you would like to build infinite funnels.
Bad Part #3: Fairly High learning curve
The range of what ClickFunnels can do is fairely huge, and it can certainly be intimidating to some.
That is why ClickFunnels put so much work into the onboarding process to help ease you into the program. The ClickFunnels interface is pretty well made for the most part and once you’ve assembled a couple funnels yourself, the whole process does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, however they’ve now been merged into 2 separate plans.
So how much is ClickFunnels now?
At the moment, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel production tools, but you are limited to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which lets you create your own affiliate program.
To gain access to that, you’ll need to go for the Etison Suite plan. It features everything, and you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes available. However, you can buy Funnel Hacks for $997 which gives you 6 months of Etison Suite for free and some extra bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It’s not constrained whatsoever which lets you give the software a complete test before you fully commit.
If $97 or $297 a month sounds like too big a commitment for your present budget, there’s also a semi-secret, unadvertised Share Funnel plan which you can also get access to for only $19 a month. You can only create 3 funnels and 10 pages with this plan, but it’s a great way to try out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is quite good in my experience, even though they can be a little slow in responding. They utilize Intercom, so you can immediately ask questions in the live chat box. Support requests are usually answered in a few hours and I found the team to fairly helpful to all my queries.
Do I need my own domain name? Clickfunnels In WordPress
You don’t necessarily need your own domain name to launch a funnel, although I would recommend it. If you do not have one then your funnel URL will look something like http://username.clickfunnels.com.
One nice bonus that I did not know about is that ClickFunnels will buy you your first domain name for free and even set up SSL on it for you. You can discover how to do this from the first game in the onboarding training.
Do they have an active community?
Both groups are very active and it is a great place to get feedback on your own sales funnels and answer any questions you may have.
Additionally, there are several other FB groups run by ClickFunnels affiliates which are also quite active. The main one I suggest joining is Automation Nation. It is run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is why I would strongly suggest going with Stripe if you can.
What is the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it’s definitely well worth it to sign up with Funnel Hacks instead to save some additional money. For $997, you are going to get six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a bunch of additional training and bonuses which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels gets some negative buzz around it due to all of the affiliates who are trying to promote it.
But no, ClickFunnels is not a scam. It’s definitely the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It is a great software with an amazing affiliate opportunity. So many men and women are using ClickFunnels to build 6 and 7 figure businesses.
When people ask, “How do I create a sales funnel”, ClickFunnels is the #1 response hands down. There is no other software that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are many ways marketers are using ClickFunnels right now in their business.
It is great for creating opt-in funnels to help you generate more prospects and build your email list.
You can produce webinar funnels that will help you develop your brand and promote your products and services.
And you can use it to create membership sites where you’re able to gate your premium content so that it’s accessible only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels In WordPress
To start with, you need to have a product or service to sell. If you do not have something to market, then do not even bother looking into ClickFunnels until you do. Unless you just want to promote it as an affiliate.
Next, you have to be ready to invest money and time into creating your value ladder and constructing your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get clients or customers into your funnel. And coming up with proper upsells, order bumps and other OTOs that complement or enhance your principal product offering.
If you’re unclear how to start, I’d have a look at Russell’s own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he describes exactly the why and how of creating sales funnels and how to tell stories to sell your services and products.
And as you go through his own sales funnels you can observe how he goes from low-cost tripwire (DotComSecrets) to selling his flagship product (ClickFunnels).
By creating his own community of raving fans he can then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and more.
Once you’ve gone through his funnels, then you can take the components that are applicable to your own company and create a strategy for your own sales funnel. Once you have that in place, you will be prepared to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a few ClickFunnels alternatives out there which share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it’s a really popular tool in its own right.
It also recently introduced the ability to sell products directly on their pages using its new Checkout widget
Each product features a large selection of fine looking templates. Both have drag and drop editors which make it effortless for you to build the designs you want. And both integrate with all the popular email service providers.
However, Leadpages is significantly more limited in scope than ClickFunnels. You use it to create landing pages that can help you collect leads. This isn’t a terrible thing since LeadPages really shines for building landing pages quickly.
At this time, one of the most effective strategies for developing your email list is by using content upgrades. By creating targeted lead magnets into your most popular articles you can acquire opt-in conversion rates that far surpass your standard pop-up.
LeadPages is the very best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you’ll see today.
So if you’re primarily concentrated on lead generation, I would definitely suggest trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you are selling a service or product, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the instrument, it’s possible to definitely explode your earnings once you start creating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product that lets users build beautiful, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is targeted towards getting set up and selling quickly. It supports both Stripe and Paypal and it includes 17 distinct checkout page templates that you can customize.
In terms of flexibility, there’s absolutely not any comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you can design any checkout page you can dream of. SamCart only allows for some basic customizations to its own pre-made templates.
SamCart does allow you to add order bumps, upsells and downsells like ClickFunnels does. You can also quickly create coupons for your products which is just another terrific way to raise conversions.
But where Samcart is lacking, is the ability to capture leads and create complete sales funnels. Both products come in at the same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and powerful than Samcart.
– Best software for creating marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for each kind of funnel
– Great on-boarding procedure for learning the software
– Software has been better after every update
– Readily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
– Limitations on the number of funnels, pages, and visitors with the standard plan
– Plently of things to learn, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels In WordPress
Which application you go with depends on your needs and the quantity of work you are willing to invest in your enterprise.
Although many of you are selling standalone products, are you ready to put in the effort required to create a high converting sales funnel?
Otherwise, ClickFunnels might be overkill for you. You can collect leads or market your front end product more cheaply using alternative services.
However, if raising the average lifetime value of your clients is important to you, then I truly recommend giving ClickFunnels a try.
Not only to access the software but also because the coaching that you receive will be both inspirational and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see whether you can use it to grow your business today.