Are you trying to sell things online?
I’m sure you will agree that converting your visitors into revenue is hard.
And getting yourself profitable? That’s even tougher.
But there is a simple secret to raising the value of each customer you market to:
Sales funnels. Clickfunnels Membership Sites
By creating a well-designed sales funnel, you can dramatically increase your earnings and provide more value for your clients.
In this post, I will present you to ClickFunnels, the application I’m using to build sales funnels for my business.
You do not need any technical know-how to use it, and it is going to truly change the way you operate your business.
If you are prepared to throw yourself into the ClickFunnels world, it has one of the best affiliate programs on the market. I’ll be talking about that too later on.
Here’s what I’m going to be covering in this ClickFunnels review.
- What is ClickFunnels?
- What are the best parts of ClickFunnels?
- What I don’t like about ClickFunnels
- ClickFunnels Pricing
- Everything else you need to know about ClickFunnels
- How can you make ClickFunnels work for you?
- ClickFunnels versus the competition
- Pros and Cons of ClickFunnels
- Final Thoughts
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels into a $100 million per year business and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is a software for constructing sales funnels. With a bunch of added bells and whistles.
You can use it to construct:
– Landing pages
– Squeeze pages
– Membership websites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Plus, with the highest end Etison Suite package you will even be able to start your own affiliate program (Backpack) and change out your email service with (Actionetics MD).
Essentially, you’re getting everything you need to advertise and sell your products online, without having to hire expensive developers.
And people are using ClickFunnels with great success.
If you check out their 2 Comma Club site, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That’s amazing.Clickfunnels Membership Sites
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you’ve never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 different forms of funnels that he has used successfully in his own business.
The funnel types fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can create as well.
They include simple funnels such as the Squeeze Page Funnel which gathers a visitor’s email address and then sends them to a Thank you page when signing up.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a low ticket front-end product (your tripwire) and then upsells them to a more expensive products using Order Form bumps, and One Click upsells or Downsells.
Moreover, every funnel type has its own group of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels Membership Sites
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a great starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out using sections that can have any number of columns and rows. You can then use your mouse to drag elements around and put them where you want them.
While not as flexible as Instapage’s landing page editor, it is still very good and it can be utilized to achieve just about any design you desire.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and moving them where you want is very seamless.
Text elements can be edited inline, and changing any element’s properties could be done through the fly-out sidebar.
And unlike other editors on the market, everything is organized in a logical way. You’re not spending a lot of time searching for what you want to do.
The main thing is that no coding is required. So you do not have to spend time studying HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are essential for giving you the flexibility to design the specific pages you woud like and ClickFunnels gives you a large variety of them to use.
Basic elements comprise of Headline, Photo, Text, Button, Input types and Video widgets. These are the basic building blocks for any landing page you build in the software.
ClickFunnels also includes a number of advanced components like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Plus, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With majority of elements, you can change common properties like background colors, margins, fonts, and orientation.
Then there are element specific properties like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s no doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program which you can be a part of.
The ClickFunnels affiliate program pays 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your own dream car once you reach 100 active referrals.
On top of that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
In addition you get 40% commissions by promoting any product in the ClickFunnel’s ecosystem including DotCom Secrets, Expert Secrets or even the Software Secrets books.
And thanks to the ClickFunnel’s sticky cookie, you’ll also earn commissions on any upsells that your referrals buy as they go through their specific funnels as well.
But that’s not all:
ClickFunnels also has another great feature for affiliates called share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they will have the ability to bring this funnel directly into their account if they are an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial then get your funnel added to their accounts.
What’s really amazing is that this share URL also functions as your affiliate link, and you’ll get a recurring commission when this new user ends up staying on.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this process seems to take around 8-10 seconds every time.
While I really don’t understand what’s really going on behind the scenes, it doesn’t make sense to me why this would take so long. It is a bit annoying, although only a minor annoyance.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their lowest plan. I’m really not a fan of software products that limit you in this manner.
If you are just building sales funnels for yourself, these limitations are most likely okay.
However you can get more annoyed at these constraints if you’re doing client work, building funnels for multiple customers or promoting ClickFunnels as an affiliate using share funnels.
You’ll need to upgrade to the Etison Suite plan if you want to build unlimited funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels can do is fairely huge, and it can certainly be intimidating to some.
That is why ClickFunnels put a lot of work into the onboarding process to help ease you into the software. The ClickFunnels interface is fairely well designed for the most part and when you’ve built a couple funnels yourself, the entire process does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they’ve now been consolidated into 2 separate plans.
So how much is ClickFunnels now?
Currently, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel creation tools, but you are limited to generating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to make your own affiliate program.
To get access to that, you’ll need to go for the Etison Suite plan. It features everything, and you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes out there. But, you can purchase Funnel Hacks for $997 which provides you 6 months of Etison Suite for free plus some additional bonuses. This brings the cost down to $166.16 per month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not constrained in any way which lets you give the software a full test before you fully commit.
If $97 or $297 a month seems like too big a commitment for your present budget, there’s also a semi-secret, unadvertised Share Funnel plan which you can also have access to for just $19 a month. You can only create 3 funnels and 10 pages with this plan, but it’s a great way to test out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is quite good in my experience, although they can be a little slow in responding. They use Intercom, which means you can directly ask questions in the live chat box. Support requests are usually answered within a couple of hours and I found the team to pretty helpful to all my questions.
Do I need my own domain name? Clickfunnels Membership Sites
You don’t necessarily need your own domain name to launch a funnel, although I would recommend it. If you do not have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus I did not know about is that ClickFunnels will get you your first domain name for free and even install SSL on it for you. You can learn how to do this from the first game in the onboarding training.
Do they have an active community?
ClickFunnels has an massive community. There’s the official group on FB with over 100k members and the ClickFunnels Avengers FB group (for affiliates) that has over 30k members.
Both groups are very active and it’s a great place to get feedback on your sales funnels and answer any questions you might have.
There are also several other FB groups run by ClickFunnels affiliates that are also very active. The main one I suggest joining is Automation Nation. It is run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software on the market.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That’s the reason why I would strongly recommend going with Stripe if you’re able to.
What is the Funnel Hacks system?
If you’re looking to get the $297/mo. Etison Suite plan, then it’s definitely worth it to sign up with Funnel Hacks instead to save some additional money. For $997, you’ll receive six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a bunch of additional bonuses and training that include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels has some negative buzz around it due to all the affiliates who are making an effort to market it.
However, no, ClickFunnels is not a scam. It is certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It is a software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure companies.
When folks ask, “How do I create a sales funnel”, ClickFunnels is the #1 answer hands down. There is no other application that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are plenty of ways marketers are using ClickFunnels at the moment in their business.
It is terrific for creating opt-in funnels that will help you generate more prospects and build your email list.
You can create webinar funnels that will help you grow your brand and sell your products and services.
And you can use it to create membership sites where you can gate your premium content so that it’s accessible only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels Membership Sites
First of all, you need to have a product or service to sell. If you do not have something to market, then don’t even bother looking into ClickFunnels before you do. Unless you just want to market it as an affiliate.
Next, you need to be ready to invest money and time into creating your value ladder and building out your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get clients or customers into your funnel. And coming up with proper upsells, order bumps and other OTOs that complement or enhance your main product offering.
If you’re unclear how to being, I’d have a look at Russell’s own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he explains exactly the why and how of building sales funnels and how to tell stories to sell your products and services.
And as you go through his own sales funnels yourself you can observe the way he goes from low-cost tripwire (DotComSecrets) into promoting his flagship product (ClickFunnels).
By building his very own community of raving fans he could then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and much more.
Once you’ve gone through his funnels, then you can take the components that are applicable to your own business and create a plan for your own sales funnel. As soon as you have that in place, you will be prepared to start making money with ClickFunnels.
ClickFunnels versus the competition
There are a few ClickFunnels alternatives out there that share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it’s a very popular tool in its own right.
It also recently added the capability to sell products directly on their pages using its new Checkout widget
Each product comes with a large selection of nice looking templates. Both have drag and drop editors that make it effortless for you to create the designs you want. And both integrate with all the popular email service providers.
Leadpages is more limited in scope than ClickFunnels. You use it to create landing pages that will allow you to collect prospects. This isn’t a bad thing because LeadPages really shines for creating landing pages quickly.
Right now, one of the most effective strategies for growing your email list is using content upgrades. By producing targeted lead magnets into your most well-known articles you can get opt-in conversion rates that far surpass your standard pop-up.
LeadPages is the best service for implementing this approach with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you’ll see now.
So if you’re primarily concentrated on lead generation, I’d definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
But, if you’re selling a service or product, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, as soon as you master the instrument, you can definitely explode your sales as soon as you begin creating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product that lets users create beautiful, high converting checkout pages. Which gives it a whole lot in common with ClickFunnels.
SamCart is targeted towards getting setup and selling quickly. It supports both Stripe and Paypal and it includes 17 different checkout page templates that you can customize.
In terms of flexibility, there’s absolutely not any comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream about. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is just another great way to increase conversions.
But where Samcart is missing, is the ability to capture leads and build complete sales funnels. Both products come in at the exact same $97 per month price point, and I find ClickFunnels to be quite a bit more flexible and powerful than Samcart.
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for each kind of funnel
– Great on-boarding process for learning the software
– Software continues to get better after each update
– Easily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
– Limitations on the number of funnels, pages, and visitors with the standard plan
– Lots of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels Membership Sites
Which application you go with depends on your needs and the amount of work you are willing to invest in your enterprise.
Although many of you are selling standalone products, are you ready to put in the effort required to make a high converting sales funnel?
If not, ClickFunnels might be overkill for you. It’s possible to collect leads or sell your front end product more cheaply using alternative services.
However, if increasing the average lifetime value of your customers is important to you, then I really recommend giving ClickFunnels a try.
Not just to access the software but also since the training you receive will probably be both inspirational and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see if you can use it to increase your business today.