Are you trying to sell stuff online?
Then I am confident you will agree that converting your visitors into sales is hard.
And getting yourself profitable? That’s even tougher.
But there is a simple secret to raising the value of each customer you sell to:
Sales funnels. Clickfunnels Vs Instabuilder
By creating a well-designed sales funnel, it is possible to dramatically boost your sales and provide more value for your customers.
In this post, I’m going to present you to ClickFunnels, the application I’m using to build sales funnels for my business.
You do not need any technical know-how to use this, and it will truly change the way you operate your business.
If you’re ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs on the market. I will be talking about that too later on.
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million per year business and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is a software for constructing sales funnels. With a lot of additional bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Membership sites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Basically, you’re getting all you need to market and promote your products online, without having to employ expensive programmers.
And people are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club site, you can see that nearly 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That’s remarkable.Clickfunnels Vs Instabuilder
What are the best features of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct forms of funnels that he has used successfully in his own business.
The funnel forms fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can make too.
They include simple funnels like the Squeeze Page Funnel which gathers a visitor’s email address and then sends them to a Thank you page when signing up.
Or to more sophisticated sales funnels such as the 2-Step TripWire Funnel which sells a low ticket front-end product (your tripwire) and then upsells them to your more expensive products using Order Form bumps, and One Click upsells or Downsells.
Moreover, each funnel type has its own set of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels Vs Instabuilder
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a great starting point with its funnel and page templates, the ClickFunnels editor is where you can actually make each page in your funnel your own.
Pages in ClickFunnels are laid out using sections that can have any number of rows and columns. After that you can use your mouse to drag elements around and put them where you want them.
While not as flexible as Instapage’s landing page editor, it is still quite good and it can be utilized to achieve just about any design you want.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and moving them where you want is quite seamless.
Text elements can be edited inline, and modifying any element’s properties could be done via the fly-out sidebar.
And unlike other editors out there, everything is organized in a logical manner. You are not spending a lot of time hunting for what you want to do.
The important thing is that no programming is required. So you do not have to spend time studying HTML or CSS or some other technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all essential for giving you the flexibility to design the specific pages you want and ClickFunnels provides you a large array of them to use.
Fundamental elements include Headline, Image, Text, Button, Input types and Video widgets. These are the basic building blocks for any landing page that you build in the software.
ClickFunnels also includes several advanced components like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Plus, there are specialized elements like Membership elements for your membership pages and order and shipping form elements for your order pages.
Each element can be easily customized in the editor sidebar. With most elements, you can alter common properties such as background colors, margins, fonts, and alignment.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s little doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program that you can be a part of.
First the basics:
The ClickFunnels affiliate program pays 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your own dream car once you hit 100 active referrals.
On top of that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells that your referrals purchase as they go through their specific funnels too.
But that’s not all:
ClickFunnels also has another excellent feature for affiliates called share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they will have the ability to bring this funnel directly into their account if they’re an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their account.
What’s really awesome is that this share URL also acts as your affiliate link, and you will get a recurring commission if this new user ends up staying.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this process appears to take around 8-10 seconds each time.
While I really don’t know what’s really going on behind the scenes, it doesn’t make sense to me why this could take so long. It’s somewhat annoying, although just a minor annoyance.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their lowest plan. I’m really not a fan of software products that limit you in this way.
If you are just building sales funnels for yourself, these limits are most likely okay.
However you can get more annoyed at such limitations if you’re doing client work, building funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You’ll need to upgrade to the Etison Suite plan if you would like to build unlimited funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels can do is fairely huge, and it can certainly be intimidating to some.
That’s why ClickFunnels put a lot of work into the onboarding process to help ease you into the software. The ClickFunnels interface is pretty well made for the most part and once you’ve assembled a few funnels yourself, the whole process does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they have now been consolidated into 2 separate plans.
How much is ClickFunnels now?
At the moment, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all of the funnel creation tools, but you are limited to generating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to create your own affiliate program.
To get access to that, you’ll need to go with the Etison Suite plan. It includes everything, and you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes out there. But, you can purchase Funnel Hacks for $997 which gives you 6 months of Etison Suite for free plus some additional bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not constrained whatsoever which lets you give the software a complete test before you fully commit.
If $97 or $297 a month sounds like too big a commitment for your current budget, there is also a semi-secret, unadvertised Share Funnel plan which you can also have access to for just $19 a month. You can only produce 3 funnels and 10 pages with this plan, but it’s a great way to try out ClickFunnels on a budget.
Everything else you should know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, even though they can be somewhat slow in responding. They utilize Intercom, which means you can immediately ask questions in the live chat box. Support requests are usually answered within a couple of hours and I found the team to fairly helpful to all my queries.
Do I need my own domain name? Clickfunnels Vs Instabuilder
You don’t necessarily need your own domain name to launch a funnel, but I would recommend it. If you do not have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus I didn’t know about is that ClickFunnels will buy you your first domain name for free and even install SSL on it for you. You can learn how to do this from the first game in the onboarding training.
Do they have an active community?
Both groups are very active and it is an excellent place to get opinions on your sales funnels and answer any questions that you might have.
Additionally, there are other FB groups run by ClickFunnels affiliates which are also quite active. The main one I suggest joining is Automation Nation. It is run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software on the market.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That’s the reason why I would highly suggest going with Stripe if you can.
What is the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it is definitely well worth it to sign up with Funnel Hacks instead to save some additional money. For $997, you are going to receive six months of the Etison Suite plan which is $1,782 in value.
You will also get a lot of additional training and bonuses which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels has some negative buzz around it due to all the affiliates who are making an effort to promote it.
However, no, ClickFunnels is not a scam. It is definitely the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure companies.
When people ask, “How do I create a sales funnel”, ClickFunnels is the #1 response hands down. There is no other application that can do everything that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides building standard sales funnels, there are many ways marketers are using ClickFunnels right now in their business.
It is great for creating opt-in funnels to help you generate more leads and build your email list.
You are able to create webinar funnels to help you grow your brand and promote your services and products.
And you can use it to create membership sites where you’re able to gate your premium content so that it’s accessible only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels Vs Instabuilder
To start with, you need to have a product or service to market. If you do not have something to sell, then don’t even bother looking into ClickFunnels before you do. Unless you just want to market it as an affiliate.
Next, you have to be ready to commit time and money into creating your value ladder and constructing your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get clients or customers into your funnel. And then coming up with appropriate upsells, order bumps and other OTOs that complement or enhance your main product offering.
If you are unclear how to start, I’d take a look at Russell’s own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he describes exactly the why and how of creating sales funnels and how to tell stories to sell your services and products.
And as you go through his own sales funnels yourself you can see the way he goes from low-cost tripwire (DotComSecrets) into promoting his flagship product (ClickFunnels).
By building his very own community of raving fans he could then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and more.
As soon as you’ve gone through his funnels, then you can take the components that are applicable to your own business and create a plan for your sales funnel. Once you have that in place, you will be prepared to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there which share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it is a very popular tool in its own right.
It also recently introduced the capability to sell products directly on their pages using its new Checkout widget
Each product comes with a huge selection of nice looking templates. Both have drag and drop editors that make it easy for you to create the designs you desire. And both integrate with the popular email service providers.
However, Leadpages is significantly more limited in scope compared to ClickFunnels. You use it to create landing pages that will allow you to collect leads. This isn’t a terrible thing because LeadPages really shines for building landing pages fast.
At this time, among the best strategies for developing your email list is using content upgrades. By creating targeted lead magnets into your most well-known posts you can acquire opt-in conversion rates that far surpass your typical pop-up.
LeadPages is the very best service for implementing this approach with its LeadBoxes, 2 step opt-ins, and automatic lead magnet delivery which is why they are the most popular popup you will see now.
Therefore, if you’re primarily concentrated on lead generation, I’d definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
But, if you’re selling a service or product, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, as soon as you master the instrument, it’s possible to definitely explode your earnings once you start creating sales funnels for all your products.
ClickFunnels vs SamCart
SamCart is a product that lets users build amazing, high converting checkout pages. Which gives it a whole lot in common with ClickFunnels.
SamCart is geared towards getting set up and selling quickly. It supports both Stripe and Paypal and it includes 17 different checkout page templates that you may customize.
In terms of flexibility, there is not any comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you can design any checkout page you can dream about. SamCart only allows for some basic customizations to its own pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is another terrific way to raise conversions.
But where Samcart is lacking, is the ability to capture leads and create complete sales funnels. The products come in at the exact same $97 per month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful than Samcart.
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Beautiful looking templates for every type of funnel
– Great on-boarding procedure for learning the software
– Software has been better after every update
– Easily share any funnels you build and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
– Limitations on the amount of funnels, pages, and visitors with the standard plan
– Plently of things to learn, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels Vs Instabuilder
Which application you go with depends on your requirements and the quantity of work you are willing to invest in your enterprise.
Although many of you are selling standalone products, are you ready to put in the effort required to create a high converting sales funnel?
If not, ClickFunnels might be overkill for you. You can collect leads or sell your front end product more cheaply with alternative services.
But if increasing the average lifetime value of your customers is important to you, then I really suggest giving ClickFunnels a try.
Not only to get access to the software but also because the training you get will probably be both inspirational and enlightening.
Make the most of the ClickFunnels 14-day free trial, and see if you can use it to grow your business today.