Are you currently trying to sell things online?
Then I am sure you will agree that converting your visitors into sales is hard.
And getting yourself profitable? That’s even harder.
But there’s a simple secret to increasing the value of every customer you sell to:
Sales funnels. Clickfunnels Vs Market Hero
By producing a well-designed sales funnel, it is possible to dramatically increase your earnings and provide more value for your clients.
In this post, I’m going to introduce you to ClickFunnels, the software I’m using to create sales funnels for my business.
You don’t need any technical know-how to use it, and it is going to really change how you operate your business.
If you’re ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs on the market. I will be speaking about that too later on.
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million a year company and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is a software for constructing sales funnels. With a bunch of additional bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Membership sites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Basically, you’re getting all you need to advertise and sell your products online, without needing to employ expensive programmers.
And people are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels using ClickFunnels.
That’s amazing.Clickfunnels Vs Market Hero
What are the best features of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 different types of funnels that he has employed successfully in his own business.
The funnel types fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are some other special funnels like Membership funnels you can create as well.
They include simple funnels such as the Squeeze Page Funnel which gathers a visitor’s email address and then sends them into a Thank you page when signing up.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a low ticket front-end product (your tripwire) and then upsells them to a more expensive products with Order Form bumps, and One Click upsells or Downsells.
Moreover, every funnel type has its own set of free templates and paid templates. So even in the event that you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level summary of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels Vs Market Hero
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a wonderful starting point with its funnel and page templates, the ClickFunnels editor is the place you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of rows and columns. After that you can use your mouse to drag elements around and put them where you need them.
While not as flexible as Instapage’s landing page editor, it’s still very good and it can be used to achieve just about any design you want.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and transferring them where you want is very seamless.
Text elements can be edited inline, and modifying any element’s properties could be done through the fly-out sidebar.
And contrary to other editors on the market, everything is organized in a logical way. You are not spending a lot of time hunting for what you want to do.
The important thing is that no programming is needed. So you don’t have to spend time studying HTML or CSS or some other technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are essential for giving you the flexibility to design the specific pages you want and ClickFunnels provides you a large array of them to use.
Basic elements include Headline, Photo, Text, Button, Input types and Video widgets. These are the fundamental building blocks for any landing page that you build in the software.
ClickFunnels also includes several advanced elements such as:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Plus, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With majority of elements, you can alter common properties such as background colors, margins, fonts, and alignment.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s little doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program that you can be a part of.
The ClickFunnels affiliate program pays 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your very own dream car as soon as you hit 100 active referrals.
On top of that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells that your referrals purchase as they go through their specific funnels too.
That’s not all:
ClickFunnels also has another great feature for affiliates known as share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
Whenever someone visits this URL, they’ll be able to bring this funnel directly into their accounts if they’re an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their accounts.
What’s really awesome is that this share URL also functions as your affiliate link, and you will get a recurring commission if this new user ends up staying.
What I do not like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this procedure seems to take around 8-10 seconds each time.
While I really don’t understand what is really going on behind the scenes, it doesn’t make sense to me why this would take a long time. It is somewhat annoying, although only a minor annoyance.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their cheapest plan. I am really not a fan of software products which limit you in this manner.
If you’re just building sales funnels for yourself, these limitations are most likely okay.
However you can get more annoyed at such limitations if you are doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You will need to upgrade to the Etison Suite plan if you want to build infinite funnels.
Bad Part #3: Fairly High learning curve
The range of what ClickFunnels could do is pretty huge, and it can certainly be intimidating to some.
That is why ClickFunnels put a lot of work into the onboarding process to help ease you into the software. The ClickFunnels interface is pretty well designed for the most part and when you’ve built a few funnels yourself, the whole process does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they have now been merged into 2 separate plans.
So how much is ClickFunnels now?
Currently, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel production tools, but you are restricted to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to create your own affiliate program.
To get access to that, you’ll need to go for the Etison Suite plan. It includes everything, plus you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes out there. However, you can buy Funnel Hacks for $997 which gives you 6 months of Etison Suite for free and some extra bonuses. This brings the cost down to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It’s not constrained whatsoever which lets you give the software a full evaluation before you fully commit.
If $97 or $297 a month seems like too big a commitment for your current budget, there’s also a semi-secret, unadvertised Share Funnel plan which you can also get access to for just $19 a month. You can only produce 3 funnels and 10 pages with this plan, but it is a great way to test out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, even though they can be somewhat slow in responding. They utilize Intercom, so you may directly ask questions in the live chat box. Support requests are usually answered within a few hours and I found the team to pretty helpful to all my questions.
Do I need my own domain? Clickfunnels Vs Market Hero
You don’t necessarily need your own domain name to launch a funnel, although I would recommend it. If you don’t have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus I didn’t know about is that ClickFunnels will buy you your first domain name for free and even install SSL on it for you. You can learn how to do this from the very first game in the onboarding training.
Do they have an active community?
Both groups are extremely active and it’s an excellent place to get opinions on your own sales funnels and answer any questions that you may have.
Additionally, there are several other FB groups run by ClickFunnels affiliates that are also very active. The main one I suggest joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they provide?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software on the market.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That’s why I would strongly recommend going with Stripe if you can.
What is the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it is definitely well worth it to join with Funnel Hacks instead to save some additional money. For $997, you’ll get six months of the Etison Suite plan which is $1,782 in value.
You will also get a bunch of additional bonuses and training that include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels has some negative buzz around it due to all of the affiliates who are trying to promote it.
However, no, ClickFunnels is not a scam. It’s certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It is a software with an amazing affiliate opportunity. So many men and women are using ClickFunnels to construct 6 and 7 figure businesses.
When folks ask, “How can I create a sales funnel”, ClickFunnels is the #1 answer hands down. There’s no other application that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are many ways marketers are using ClickFunnels at the moment in their business.
It’s terrific for creating opt-in funnels that will help you generate more leads and build your email list.
You can produce webinar funnels to help you grow your brand and sell your products and services.
And you can use it to build membership sites where you’re able to gate your premium content so that it’s accessible only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels Vs Market Hero
To start with, you need to have a product or service to market. If you don’t have something to sell, then do not even bother looking into ClickFunnels until you do. Unless you just want to promote it as an affiliate.
Next, you need to be willing to invest time and money into creating your value ladder and building out your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And coming up with proper upsells, order bumps and other OTOs that match or enhance your main product offering.
If you’re unclear how to being, I’d take a look at Russell’s own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he describes precisely the why and how of creating sales funnels and how to tell stories to sell your products and services.
And as you go through his own sales funnels yourself you can see how he goes from low-cost tripwire (DotComSecrets) to promoting his flagship product (ClickFunnels).
By building his very own community of raving fans he could then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and much more.
Once you’ve gone through his funnels, then you can take the parts that are applicable to your own company and create a plan for your sales funnel. Once you have that in place, you’ll be ready to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there which share a number of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is among the market leaders in the landing page builder space and it’s a really popular tool in its own right.
It also recently added the capability to sell products directly on their pages using its new Checkout widget
Each product comes with a huge selection of nice looking templates. Both have drag and drop editors which make it effortless for you to build the designs you want. And both integrate with the popular email service providers.
Leadpages is significantly more limited in scope than ClickFunnels. You use it to create landing pages that will help you collect prospects. This is not a terrible thing since LeadPages really shines for building landing pages fast.
Right now, among the best strategies for growing your email list is by using content upgrades. By creating targeted lead magnets into your most popular posts you can get opt-in conversion rates that far surpass your standard pop-up.
LeadPages is the very best service for implementing this approach with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you’ll see now.
So if you are primarily focused on lead generation, I would definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
But, if you’re selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the instrument, you can really explode your earnings once you start creating sales funnels for all your products.
ClickFunnels vs SamCart
SamCart is a product that lets users create amazing, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is targeted towards getting set up and selling quickly. It supports both Stripe and Paypal and it includes 17 different checkout page templates which you may customize.
Concerning flexibility, there is not any comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream of. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does allow you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is another great way to raise conversions.
However, where Samcart is missing, is the ability to capture leads and create complete sales funnels. The products come in at the same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful compared to Samcart.
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for every kind of funnel
– Great on-boarding process for learning the program
– Software continues to get better after every update
– Easily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL set up
– 14-day free trial
– Limits on the amount of funnels, pages, and visitors with the standard plan
– Lots of things to learn, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels Vs Market Hero
Which application you go with depends on your requirements and the quantity of work you are willing to invest in your business.
Although many of you are selling standalone products, are you ready to put in the effort necessary to create a high converting sales funnel?
Otherwise, ClickFunnels might be overkill for you. It’s possible to collect leads or market your front end product more cheaply with alternative services.
However, if increasing the average lifetime value of your clients is important to you, then I really recommend giving ClickFunnels a try.
Not only to access the software but also because the coaching that you receive will probably be both inspiring and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see if you can use it to increase your business now.