Are you currently trying to sell things online?
Then I am sure you will agree that converting your traffic into sales is hard.
And getting yourself profitable? That’s even harder.
But there’s a simple secret to increasing the value of each customer you market to:
Sales funnels. Clickfunnels Vs Optimizepress
By producing a well-designed sales funnel, you can dramatically increase your sales and provide more value for your customers.
In this article, I’m going to introduce you to ClickFunnels, the software I am using to create sales funnels for my business.
You do not need any technical know-how to use it, and it will truly change the way you run your business.
If you’re ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs on the market. I will be speaking about that too later on.
Here is what I’m going to be covering in this ClickFunnels review.
- What is ClickFunnels?
- What are the best parts of ClickFunnels?
- What I don’t like about ClickFunnels
- ClickFunnels Pricing
- Everything else you need to know about ClickFunnels
- How can you make ClickFunnels work for you?
- ClickFunnels versus the competition
- Pros and Cons of ClickFunnels
- Final Thoughts
What is ClickFunnels?
ClickFunnels was made back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million a year business and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is an application for building sales funnels. With a bunch of added bells and whistles.
You can use it to construct:
– Landing pages
– Squeeze pages
– Membership sites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Essentially, you’re getting all you need to market and sell your products online, without having to employ expensive programmers.
And individuals are using ClickFunnels with great success.
If you check out their 2 Comma Club site, you can see that nearly 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That’s amazing.Clickfunnels Vs Optimizepress
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you’ve never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct forms of funnels that he has employed successfully in his own business.
The funnel types fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can make too.
They include simple funnels like the Squeeze Page Funnel which collects a visitor’s email address and then sends them into a Thank you page when signing up.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a low ticket front-end product (your tripwire) and then upsells them to your more expensive products with Order Form bumps, and One Click upsells or Downsells.
In addition, every funnel type has its own set of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will have a consistent, professional design.
Here’s a high-level summary of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels Vs Optimizepress
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels provides you a wonderful starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out using sections that can have any number of columns and rows. After that you can use your mouse to drag elements around and put them where you need them.
While not as adaptable as Instapage’s landing page editor, it’s still very good and it may be utilized to achieve just about any design you desire.
What I like is that the editor is quite intuitive to use.
Selecting elements on the page and moving them where you want is quite seamless.
Text elements can be edited inline, and changing any element’s properties can be done via the fly-out sidebar.
And contrary to other editors out there, everything is organized in a logical way. You are not spending a lot of time searching for what you want to do.
The important thing is that no programming is required. So you do not need to spend time learning HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are essential for providing you the flexibility to design the specific pages you want and ClickFunnels provides you a large variety of them to use.
Fundamental elements comprise of Headline, Image, Text, Button, Input forms and Video widgets. These are the fundamental building blocks for any landing page that you construct in the software.
ClickFunnels also includes several advanced components such as:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your membership pages and order and shipping form elements for your order pages.
Each element can be easily customized in the editor sidebar. With majority of elements, you can alter common properties such as background colors, margins, fonts, and alignment.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s no doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program which you can be a part of.
The ClickFunnels affiliate program pays out 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your very own dream car once you hit 100 active referrals.
On top of that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells that your referrals purchase as they go through their specific funnels too.
But that’s not all:
ClickFunnels also has another great feature for affiliates called share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
Whenever someone visits this URL, they will be able to add this funnel directly into their accounts if they’re an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their account.
What’s really awesome is that this share URL also acts as your affiliate link, and you’ll get a recurring commission when this new user ends up staying on.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this process seems to take around 8-10 seconds each time.
While I really don’t know what’s really going on behind the scenes, it does not make sense to me why this would take a long time. It is somewhat annoying, although just a minor annoyance.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their lowest plan. I’m really not a fan of software products which restrict you in this manner.
If you’re just building sales funnels for yourself, these limitations are most likely okay.
But you may get more annoyed at such constraints if you’re doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You’ll need to upgrade to the Etison Suite plan if you would like to develop unlimited funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels could do is fairely huge, and it can definitely be intimidating to some.
That is why ClickFunnels put so much work into the onboarding process to help ease you into the program. The ClickFunnels interface is pretty well made for the most part and once you’ve built a few funnels yourself, the whole procedure does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, however they’ve now been merged into 2 separate plans.
So how much is ClickFunnels now?
Currently, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all of the funnel creation tools, but you are restricted to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to make your own affiliate program.
To gain access to that, you’ll need to go for the Etison Suite plan. It features everything, and you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes out there. However, you can purchase Funnel Hacks for $997 which gives you 6 months of Etison Suite for free and some extra bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It’s not constrained whatsoever which lets you give the software a full test before you fully commit.
If $97 or $297 a month seems like too large a commitment for your current budget, there is also a semi-secret, unadvertised Share Funnel plan which you can also get access to for just $19 a month. You can only create 3 funnels and 10 pages with this plan, but it’s a great way to try out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, even though they can be somewhat slow in responding. They utilize Intercom, which means you can directly ask questions in the live chat box. Support requests are usually answered within a few hours and I found the team to pretty helpful to all my queries.
Do I need my own domain name? Clickfunnels Vs Optimizepress
You do not necessarily need your own domain name to launch a funnel, although I would recommend it. If you do not have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus that I did not know about is that ClickFunnels will buy you your first domain name for free and even set up SSL on it for you. You can learn how to do this from the very first game in the onboarding training.
Do they have an active community?
Both groups are extremely active and it is an excellent place to get opinions on your sales funnels and answer any questions that you might have.
Additionally, there are other FB groups run by ClickFunnels affiliates which are also very active. The main one I recommend joining is Automation Nation. It is run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with the best email marketing software on the market.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a few others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is why I would strongly suggest going with Stripe if you can.
What is the Funnel Hacks system?
If you’re looking to get the $297/mo. Etison Suite plan, then it is definitely well worth it to join with Funnel Hacks instead to save some additional money. For $997, you’ll receive six months of the Etison Suite plan which is $1,782 in value.
You will also get a lot of additional bonuses and training which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels has some negative buzz around it because of all of the affiliates who are trying to promote it.
However, no, ClickFunnels is not a scam. It is certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It is a fantastic software with an amazing affiliate opportunity. So many men and women are utilizing ClickFunnels to build 6 and 7 figure companies.
When folks ask, “How can I create a sales funnel”, ClickFunnels is the #1 response hands down. There is no other application that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides building standard sales funnels, there are plenty of ways marketers are using ClickFunnels right now in their business.
It’s great for creating opt-in funnels to help you generate more leads and build your email list.
You are able to create webinar funnels that will help you grow your brand and promote your services and products.
And you can use it to create membership sites where you’re able to gate your premium content so that it is available only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels Vs Optimizepress
First of all, you need to have a product or service to market. If you don’t have something to sell, then do not even bother looking into ClickFunnels until you do. Unless you only want to promote it as an affiliate.
Next, you have to be willing to invest time and money into creating your value ladder and constructing your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get clients or customers into your funnel. And coming up with appropriate upsells, order bumps and other OTOs that match or improve your principal product offering.
If you are unclear how to being, I’d have a look at Russell’s own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he explains precisely the why and how of creating sales funnels and how to tell stories to marketing your products and services.
And as you go through his own sales funnels you can observe how he goes from low-cost tripwire (DotComSecrets) into promoting his flagship product (ClickFunnels).
By creating his own community of raving fans he could then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and much more.
Once you’ve gone through his funnels, then you can take the parts that apply to your own business and create a strategy for your sales funnel. Once you have that in place, you will be prepared to start making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there that share a number of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it is a really popular tool in its own right.
It also recently introduced the ability to sell products directly on their pages with its new Checkout widget
Each product comes with a large selection of nice looking templates. Both have drag and drop editors which make it effortless for you to create the designs you desire. And both integrate with the popular email service providers.
Leadpages is significantly more limited in scope than ClickFunnels. You use it to create landing pages that will help you collect prospects. This is not a bad thing since LeadPages really shines for building landing pages fast.
At this time, one of the most effective strategies for developing your email list is using content upgrades. By producing targeted lead magnets into your most popular posts you can acquire opt-in conversion rates that far exceed your standard pop-up.
LeadPages is the very best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automatic lead magnet delivery which is why they are the most popular popup you’ll see today.
Therefore, if you’re primarily focused on lead generation, I’d definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
But, if you’re selling a product or service, then ClickFunnels is the better alternative . While it comes with a higher learning curve than Leadpages, once you master the instrument, you can definitely explode your sales as soon as you begin creating sales funnels for all your products.
ClickFunnels vs SamCart
SamCart is a product that lets users create beautiful, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is geared towards getting set up and selling fast. It supports both Stripe and Paypal and it includes 17 distinct checkout page templates which you may customize.
Concerning flexibility, there’s absolutely no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you can design any checkout page you can dream of. SamCart only allows for some basic customizations to its own pre-made templates.
SamCart does allow you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is another great way to increase conversions.
But where Samcart is missing, is the ability to capture leads and build complete sales funnels. The products come in at the exact same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful compared to Samcart.
– Best software for creating marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for each kind of funnel
– Great on-boarding procedure for learning the software
– Software continues to get better after each update
– Easily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
– Limits on the number of funnels, pages, and visitors with the standard plan
– Lots of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels Vs Optimizepress
Which software you go with depends on your requirements and the amount of work you are willing to invest in your enterprise.
Although a lot of you are selling standalone products, are you willing to put in the effort necessary to create a high converting sales funnel?
Otherwise, ClickFunnels could be overkill for you. You can collect leads or market your front end product more cheaply with alternative services.
But if raising the average lifetime value of your clients is important to you, then I truly suggest giving ClickFunnels a try.
Not just to get access to the software but also since the coaching that you get will be both inspirational and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see whether you can use it to increase your business today.