Are you trying to sell things online?
Then I am confident you will agree that converting your traffic into sales is hard.
And getting yourself profitable? That’s even tougher.
But there is a simple secret to increasing the value of every customer you sell to:
Sales funnels. Clickfunnels Vs Woocommerce
By producing a well-designed sales funnel, you can dramatically boost your sales and provide more value for your customers.
In this article, I’m going to introduce you to ClickFunnels, the software I’m using to create sales funnels for my business.
You don’t need any technical know-how to use this, and it will truly change how you operate your business.
Plus:
If you’re prepared to throw yourself into the ClickFunnels world, it has one of the best affiliate programs on the market. I will be speaking about that too later on.
What’s ClickFunnels?
ClickFunnels was made back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels into a $100 million a year business and they just crossed over 65,000 active members as of August 2018.
In its core, ClickFunnels is an application for building sales funnels. With a lot of added bells and whistles.
You can use it to construct:
– Landing pages
– Squeeze pages
– Webinars
– Membership websites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Plus, with the highest end Etison Suite package you will even be able to start your own affiliate program (Backpack) and replace your email service with (Actionetics MD).
Essentially, you’re getting everything you need to advertise and promote your products online, without needing to employ expensive developers.
And individuals are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels using ClickFunnels.
That is amazing.Clickfunnels Vs Woocommerce
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct types of funnels that he has used successfully in his own business.
The funnel types fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are some other special funnels like Membership funnels you can create too.
They include simple funnels like the Squeeze Page Funnel which collects a visitor’s email address and then sends them into a Thank you page when signing up.
Or to more sophisticated sales funnels such as the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products with Order Form bumps, and One Click upsells or Downsells.
In addition, each funnel type has its own group of free templates and paid templates. So even in the event that you don’t have any design skills, your funnel pages will have a consistent, professional design.
Here’s a high-level summary of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Clickfunnels Vs Woocommerce
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels provides you a wonderful starting point with its funnel and page templates, the ClickFunnels editor is the place you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of rows and columns. After that you can use your mouse to drag elements around and place them where you want them.
While not as flexible as Instapage’s landing page editor, it’s still very nice and it can be utilized to achieve pretty much any design you desire.
What I like is that the editor is quite intuitive to use.
Selecting elements on the page and transferring them where you want is very seamless.
Text elements can be edited inline, and modifying any element’s properties can be done through the fly-out sidebar.
And contrary to other editors on the market, everything is organized in a logical manner. You are not spending a lot of time searching for what you want to do.
The main thing is that no programming is required. So you do not have to spend time learning HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all essential for giving you the flexibility to design the specific pages you woud like and ClickFunnels provides you a large array of them to use.
Fundamental elements comprise of Headline, Image, Text, Button, Input types and Video widgets. These are the fundamental building blocks for any landing page you construct in the software.
ClickFunnels also includes several advanced components like:
– SMS Signup
– Surveys
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With majority of elements, you can change common properties such as background colors, margins, fonts, and alignment.
Then there are element specific properties like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is no doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program that you can be a part of.
First the basics:
The ClickFunnels affiliate program pays out 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your own dream car as soon as you reach 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
You also earn 40% commissions by promoting any product in the ClickFunnel’s ecosystem including DotCom Secrets, Expert Secrets or even the Software Secrets books.
And thanks to the ClickFunnel’s sticky cookie, you’ll also earn commissions on any upsells that your referrals purchase as they go through their specific funnels too.
But that is not all:
ClickFunnels also has another great feature for affiliates known as share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
Whenever someone visits this URL, they’ll have the ability to add this funnel directly into their accounts if they are an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial then get your funnel added to their accounts.
What’s really amazing is that this share URL also acts as your affiliate link, and you will get a recurring commission when this new user ends up staying.
What I do not like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After picking your funnel type and template, it needs to get added to your account.
For some reason, this process appears to take around 8-10 seconds each time.
While I really don’t know what’s really going on behind the scenes, it doesn’t make sense to me why this could take a long time. It’s a bit annoying, although just a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their cheapest plan. I am not a fan of software products that restrict you in this way.
If you’re just building sales funnels for yourself, these limits are probably okay.
But you may get more annoyed at such constraints if you’re doing client work, building funnels for multiple customers or promoting ClickFunnels as an affiliate using share funnels.
You will want to upgrade to the Etison Suite plan if you want to develop infinite funnels.
Bad Part #3: Fairly High learning curve
The range of what ClickFunnels could do is pretty huge, and it can definitely be intimidating to some.
That’s why ClickFunnels put a lot of work into the onboarding process to help ease you into the program. The ClickFunnels interface is fairely well designed for the most part and once you’ve built a few funnels yourself, the entire process does get easier over time.
ClickFunnels Pricing
Over time, ClickFunnels has evolved their pricing plans. Initially, they had 3 different pricing tiers, but they have now been merged into 2 separate plans.
How much is ClickFunnels now?
At the moment, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel creation tools, but you are restricted to generating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to create your own affiliate program.
To get access to that, you’ll need to go with the Etison Suite plan. It features everything, and you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there aren’t any ClickFunnels coupon codes available. However, you can purchase Funnel Hacks for $997 which provides you 6 months of Etison Suite for free plus some additional bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not constrained whatsoever which lets you give the software a full test before you fully commit.
If $97 or $297 a month seems like too big a commitment for your present budget, there is also a semi-secret, unadvertised Share Funnel plan which you can also have access to for just $19 a month. You can only produce 3 funnels and 10 pages with this plan, but it’s a great way to try out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, even though they can be a little slow in responding. They utilize Intercom, which means you can immediately ask questions in the live chat box. Support requests are usually answered within a couple of hours and I found the staff to pretty helpful to all my queries.
Do I need my own domain? Clickfunnels Vs Woocommerce
You don’t necessarily need your own domain name to launch a funnel, but I would recommend it. If you don’t have one then your funnel URL will look something similar to http://username.clickfunnels.com.
One nice bonus that I didn’t know about is that ClickFunnels will buy you your first domain name for free and even set up SSL on it for you. You can learn how to do this from the very first game in the onboarding training.
Do they have an active community?
ClickFunnels has an enormous community. There’s the official group on FB with over 100k members as well as the ClickFunnels Avengers FB group (for affiliates) that has over 30k members.
Both groups are very active and it’s an excellent place to get feedback on your sales funnels and answer any questions you might have.
Additionally, there are other FB groups run by ClickFunnels affiliates that are also quite active. The main one I suggest joining is Automation Nation. It is run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is the reason why I would highly recommend going with Stripe if you’re able to.
What’s the Funnel Hacks system?
If you’re looking to acquire the $297/mo. Etison Suite plan, then it’s definitely well worth it to sign up with Funnel Hacks instead to save some additional money. For $997, you are going to receive six months of the Etison Suite plan which is $1,782 in value.
You will also get a lot of additional training and bonuses that include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels has some negative buzz around it because of all the affiliates that are making an effort to promote it.
But no, ClickFunnels isn’t a scam. It’s certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It is a software with an amazing affiliate opportunity. So many men and women are utilizing ClickFunnels to build 6 and 7 figure businesses.
When folks ask, “How do I create a sales funnel”, ClickFunnels is the #1 answer hands down. There is no other application that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides building standard sales funnels, there are many ways marketers are using ClickFunnels right now in their business.
It is terrific for creating opt-in funnels that will help you generate more prospects and build your email list.
You can produce webinar funnels that will help you develop your brand and sell your services and products.
And you can use it to build membership sites where you’re able to gate your premium content so that it is accessible only to subscribers.
How can you make ClickFunnels work for you? Clickfunnels Vs Woocommerce
To start with, you need to have a product or service to sell. If you do not have something to sell, then do not even bother looking into ClickFunnels until you do. Unless you just want to promote it as an affiliate.
Next, you need to be willing to invest money and time into creating your value ladder and building out your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get clients or customers into your funnel. And then coming up with appropriate upsells, order bumps and other OTOs that match or improve your main product offering.
If you’re unclear how to start, I would have a look at Russell’s own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he explains precisely the why and how of creating sales funnels and how to tell stories to sell your products and services.
And as you go through his own sales funnels yourself you can see how he goes from low-cost tripwire (DotComSecrets) into selling his flagship product (ClickFunnels).
By creating his own community of raving fans he could then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and more.
As soon as you’ve gone through his funnels, then you can take the components that are applicable to your own company and create a plan for your own sales funnel. Once you have that in place, you will be prepared to start making money with ClickFunnels.
ClickFunnels versus the competition
There are a few ClickFunnels alternatives out there which share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it is a very popular tool in its own right.
It also recently introduced the ability to sell products directly on their pages with its new Checkout widget
Each product features a large selection of nice looking templates. Both have drag and drop editors that make it effortless for you to build the designs you desire. And both integrate with the popular email service providers.
But, Leadpages is significantly more limited in scope compared to ClickFunnels. You use it to create landing pages that can allow you to collect prospects. This is not a bad thing since LeadPages really shines for creating landing pages fast.
At this time, among the most effective strategies for developing your email list is by using content upgrades. By creating targeted lead magnets into your most well-known posts you can get opt-in conversion rates that far exceed your standard pop-up.
LeadPages is the best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you will see today.
Therefore, if you’re primarily focused on lead generation, I’d definitely suggest trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, as soon as you master the tool, it’s possible to definitely explode your sales once you start generating sales funnels for all your products.
ClickFunnels vs SamCart
SamCart is a product which lets users build amazing, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is targeted towards getting setup and selling quickly. It supports both Stripe and Paypal and it includes 17 different checkout page templates that you can customize.
In terms of flexibility, there is no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream about. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does allow you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is just another terrific way to increase conversions.
However, where Samcart is lacking, is the ability to capture leads and create complete sales funnels. Both products come in at the exact same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful than Samcart.
ClickFunnels Pros
– Best software for creating marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Beautiful looking templates for every type of funnel
– Great on-boarding procedure for learning the program
– Software has been better after each update
– Readily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL set up
– 14-day free trial
ClickFunnels Cons
– Limitations on the number of funnels, pages, and visitors with the standard plan
– Lots of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Clickfunnels Vs Woocommerce
Which application you go with depends on your requirements and the amount of work you are willing to invest in your enterprise.
Although many of you are selling standalone products, are you ready to put in the effort necessary to create a high converting sales funnel?
If not, ClickFunnels might be overkill for you. It’s possible to collect leads or market your front end product more cheaply with alternative services.
However, if increasing the average lifetime value of your customers is important to you, then I really recommend giving ClickFunnels a try.
Not just to get access to the software but also because the coaching you receive will probably be both inspiring and enlightening.
Make the most of the ClickFunnels 14-day free trial, and see whether you can use it to grow your business today.
