Are you currently trying to sell things online?
I’m sure you will agree that converting your visitors into revenue is hard.
And getting yourself profitable? That’s even harder.
But there’s a simple secret to raising the value of each customer you sell to:
Sales funnels. Funnel Scripts Sign In
By producing a well-designed sales funnel, you can dramatically increase your sales and provide more value for your customers.
In this post, I will introduce you to ClickFunnels, the software I’m using to build sales funnels for my business.
You don’t need any technical know-how to use it, and it will really change the way you run your business.
Plus:
If you are ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs out there. I will be talking about that too later on.
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his group. Since that time, Russell has turned ClickFunnels to a $100 million a year company and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is an application for constructing sales funnels. With a lot of added bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Webinars
– Membership sites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Plus, with the highest end Etison Suite package you will even have the ability to start your own affiliate program (Backpack) and replace your email service with (Actionetics MD).
Essentially, you’re getting all you need to advertise and sell your products online, without having to employ expensive developers.
And individuals are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels using ClickFunnels.
That is remarkable.Funnel Scripts Sign In
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct types of funnels that he has used successfully in his own business.
The funnel types fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can make too.
They include simple funnels like the Squeeze Page Funnel which gathers a visitor’s email address and then sends them into a Thank you page when registering.
Or to more sophisticated sales funnels such as the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products using Order Form bumps, and One Click upsells or Downsells.
Moreover, every funnel type has its own group of free templates and paid templates. So even in the event that you don’t have any design skills, your funnel pages will have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Funnel Scripts Sign In
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a wonderful starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can actually make each page in your funnel your own.
Pages in ClickFunnels are laid out using sections that can have any number of columns and rows. After that you can use your mouse to drag elements around and put them where you need them.
While not as flexible as Instapage’s landing page editor, it is still very nice and it may be utilized to achieve just about any design you want.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and transferring them where you want is quite seamless.
Text elements can be edited inline, and modifying any element’s properties could be done through the fly-out sidebar.
And contrary to other editors out there, everything is organized in a logical manner. You are not spending a great deal of time hunting for what you would like to do.
The important thing is that no programming is needed. So you don’t have to spend time learning HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all vital for giving you the flexibility to design the specific pages you woud like and ClickFunnels gives you a wide array of them to use.
Basic elements include Headline, Image, Text, Button, Input forms and Video widgets. These are the basic building blocks for any landing page you construct in the software.
ClickFunnels also includes several advanced components such as:
– SMS Signup
– Surveys
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With most elements, you can alter common properties like background colors, margins, fonts, and orientation.
Then there are element specific properties like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is little doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program that you can be a part of.
First the Fundamentals:
The ClickFunnels affiliate program pays 40% recurring commissions for every referral you make and you can win cool prizes like $500 towards your very own dream car once you hit 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program.
In addition you get 40% commissions by promoting any product in the ClickFunnel’s ecosystem such as DotCom Secrets, Expert Secrets or even the Software Secrets books.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells that your referrals buy as they go through their specific funnels too.
That’s not all:
ClickFunnels also has another great feature for affiliates called share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
Whenever someone visits this URL, they’ll have the ability to add this funnel directly into their account if they’re an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their account.
What’s really awesome is that this share URL also functions as your affiliate link, and you will get a recurring commission if this new user ends up staying on.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After picking your funnel type and template, it needs to get added to your account.
For some reason, this process appears to take approximately 8-10 seconds each time.
While I really don’t understand what’s going on behind the scenes, it doesn’t make sense to me why this would take a long time. It is somewhat annoying, although just a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their cheapest plan. I am really not a fan of software products which restrict you in this manner.
If you are just building sales funnels for yourself, these limitations are probably okay.
However you may get more annoyed at such constraints if you are doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You will want to upgrade to the Etison Suite plan if you would like to develop infinite funnels.
Bad Part #3: Fairly High learning curve
The range of what ClickFunnels could do is fairely huge, and it can definitely be intimidating to some.
That is why ClickFunnels put a lot of work into the onboarding process to help ease you into the software. The ClickFunnels interface is fairely well designed for the most part and when you’ve built a few funnels yourself, the entire process does get easier over time.
ClickFunnels Pricing
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they’ve now been consolidated into 2 separate plans.
How much is ClickFunnels now?
At the moment, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all of the funnel production tools, but you are limited to generating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which allows you to create your own affiliate program.
To get access to that, you’ll need to go for the Etison Suite plan. It includes everything, plus you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there aren’t any ClickFunnels coupon codes out there. But, you can buy Funnel Hacks for $997 which gives you 6 months of Etison Suite for free and some additional bonuses. This brings down the cost to $166.16 per month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It’s not constrained in any way which lets you give the software a full evaluation before you fully commit.
If $97 or $297 a month sounds like too large a commitment for your present budget, there is also a semi-secret, unadvertised Share Funnel plan which you can also have access to for just $19 a month. You can only produce 3 funnels and 10 pages with this plan, but it’s a great way to test out ClickFunnels on a budget.
Everything else you should know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, even though they can be a little slow in responding. They utilize Intercom, so you can immediately ask questions in the live chat box. Support requests are usually answered within a few hours and I found the staff to fairly helpful to all my queries.
Do I need my own domain name? Funnel Scripts Sign In
You don’t necessarily need your own domain name to launch a funnel, but I would recommend it. If you don’t have one then your funnel URL will look something like http://username.clickfunnels.com.
One nice bonus that I did not know about is that ClickFunnels will buy you your first domain name for free and even set up SSL on it for you. You can learn how to do this from the very first game in the onboarding training.
Do they have an active community?
ClickFunnels has an massive community. There is the official group on FB with over 100k members and the ClickFunnels Avengers FB group (for affiliates) that has over 30k members.
Both groups are very active and it’s an excellent place to get feedback on your own sales funnels and answer any questions that you may have.
There are also several other FB groups run by ClickFunnels affiliates which are also very active. The main one I recommend joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they provide?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is the reason why I would strongly recommend going with Stripe if you’re able to.
What is the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it’s definitely well worth it to join with Funnel Hacks instead to save some additional money. For $997, you are going to get six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a lot of additional bonuses and training that include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels has some negative buzz around it due to all of the affiliates that are trying to market it.
However, no, ClickFunnels is not a scam. It’s definitely the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It is a software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
When people ask, “How do I create a sales funnel”, ClickFunnels is the #1 answer hands down. There’s no other application that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides building standard sales funnels, there are many ways marketers are using ClickFunnels right now in their business.
It is great for creating opt-in funnels to help you generate more prospects and build your email list.
You are able to create webinar funnels to help you develop your brand and promote your products and services.
And you can use it to create membership sites where you can gate your premium content so that it is accessible only to subscribers.
How can you make ClickFunnels work for you? Funnel Scripts Sign In
First of all, you need to have a product or service to market. If you don’t have something to market, then do not even bother looking into ClickFunnels before you do. Unless you only want to promote it as an affiliate.
Next, you have to be ready to invest time and money into creating your value ladder and constructing your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And then coming up with appropriate upsells, order bumps and other OTOs that complement or improve your main product offering.
If you’re unclear how to being, I’d take a look at Russell’s very own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he explains precisely the why and how of creating sales funnels and how to tell stories to sell your services and products.
And as you go through his own sales funnels you can observe the way he goes from low-cost tripwire (DotComSecrets) to selling his flagship product (ClickFunnels).
By building his own community of raving fans he can then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and much more.
As soon as you’ve gone through his funnels, then you can take the parts that apply to your own business and create a strategy for your sales funnel. As soon as you have that in place, you’ll be ready to start making money with ClickFunnels.
ClickFunnels versus the competition
There are a few ClickFunnels alternatives out there which share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it’s a very popular tool in its own right.
It also recently introduced the capability to sell products directly on their pages using its new Checkout widget
Each product features a huge selection of nice looking templates. Both have drag and drop editors that make it easy for you to create the designs you want. And both integrate with the popular email service providers.
Leadpages is significantly more limited in scope compared to ClickFunnels. You use it to create landing pages that will allow you to collect prospects. This is not a bad thing since LeadPages really shines for building landing pages fast.
Right now, among the most effective strategies for developing your email list is using content upgrades. By producing targeted lead magnets into your most well-known posts you can get opt-in conversion rates that far exceed your standard pop-up.
LeadPages is the very best service for implementing this approach with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you’ll see now.
So if you are primarily focused on lead generation, I’d definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, as soon as you master the instrument, it’s possible to really explode your sales once you start creating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product that allows users to build amazing, high converting checkout pages. Which gives it a whole lot in common with ClickFunnels.
SamCart is targeted towards getting set up and selling fast. It supports both Stripe and Paypal and it includes 17 distinct checkout page templates that you may customize.
Concerning flexibility, there’s absolutely no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream of. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does allow you to add order bumps, upsells and downsells such as ClickFunnels does. You can also easily create coupons for your products which is just another great way to raise conversions.
However, where Samcart is lacking, is the capability to capture leads and create complete sales funnels. Both products come in at the exact same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and powerful compared to Samcart.
ClickFunnels Pros
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for every type of funnel
– Great on-boarding procedure for learning the program
– Software has been better after every update
– Readily share any funnels you build and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL set up
– 14-day free trial
ClickFunnels Cons
– Limits on the amount of funnels, pages, and visitors with the standard plan
– Lots of things to learn, a steep learning curve
– Split testing is pretty basic
Final Thoughts Funnel Scripts Sign In
Which application you go with depends on your requirements and the quantity of work you are willing to invest in your business.
Although many of you are selling standalone products, are you ready to put in the effort necessary to create a high converting sales funnel?
If not, ClickFunnels could be overkill for you. It’s possible to collect leads or sell your front end product more cheaply using alternative services.
However, if increasing the average lifetime value of your clients is important to you, then I truly recommend giving ClickFunnels a try.
Not just to get access to the software but also since the training you get will be both inspiring and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see if you can use it to increase your business now.
