Are you currently trying to sell things online?
I’m sure you will agree that converting your visitors into sales is hard.
And getting yourself profitable? That’s even harder.
There is a simple secret to raising the value of every customer you sell to:
Sales funnels. Funnel Scripts Vs Clickfunnels
By creating a well-designed sales funnel, it is possible to dramatically increase your earnings and provide more value for your clients.
In this article, I will present you to ClickFunnels, the software I’m using to create sales funnels for my business.
You do not need any technical know-how to use it, and it is going to truly change the way you run your business.
If you are ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs out there. I will be talking about that too later on.
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels into a $100 million a year business and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is an application for building sales funnels. With a bunch of added bells and whistles.
You can use it to construct:
– Landing pages
– Squeeze pages
– Membership websites
– Every type of sales funnel you can think of, complete with order bumps, upsells and downsells
Plus, with the highest end Etison Suite package you will even have the ability to start your own affiliate program (Backpack) and change out your email service with (Actionetics MD).
Essentially, you’re getting everything you need to market and promote your products online, without having to employ expensive developers.
And people are using ClickFunnels with great success.
If you check out their 2 Comma Club site, you can see that nearly 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That is remarkable.Funnel Scripts Vs Clickfunnels
What are the best features of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you’ve never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct types of funnels that he has used successfully in his own business.
The funnel types fall into 3 main categories: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can create too.
They include simple funnels such as the Squeeze Page Funnel which collects a visitor’s email address and then sends them to a Thank you page when registering.
Or to more complex sales funnels such as the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products with Order Form bumps, and One Click upsells or Downsells.
In addition, each funnel type has its own group of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Funnel Scripts Vs Clickfunnels
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels provides you a great starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out using sections that can have any number of columns and rows. You can then use your mouse to drag elements around and put them where you want them.
While not as flexible as Instapage’s landing page editor, it’s still quite good and it may be used to achieve pretty much any design you want.
What I like is that the editor is very intuitive to use.
Selecting elements on the page and moving them where you want is quite seamless.
Text elements can be edited inline, and modifying any element’s properties can be done via the fly-out sidebar.
And unlike other editors out there, everything is organized in a logical manner. You are not spending a great deal of time searching for what you want to do.
The important thing is that no coding is needed. So you do not need to spend time learning HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all essential for providing you the flexibility to design the exact pages you want and ClickFunnels gives you a large variety of them to use.
Basic elements comprise of Headline, Photo, Text, Button, Input forms and Video widgets. These are the fundamental building blocks for any landing page that you build in the software.
ClickFunnels also includes several advanced components like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized in the editor sidebar. With most elements, you can change common properties such as background colors, margins, fonts, and alignment.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s little doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program which you can be a part of.
First the Fundamentals:
The ClickFunnels affiliate program pays out 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your own dream car once you reach 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
You also earn 40% commissions by promoting any product in the ClickFunnel’s ecosystem including DotCom Secrets, Expert Secrets or even the Software Secrets books.
And thanks to the ClickFunnel’s sticky cookie, you’ll also earn commissions on any upsells that your referrals purchase as they go through their specific funnels as well.
That is not all:
ClickFunnels also has another excellent feature for affiliates called share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they’ll be able to bring this funnel directly into their account if they are an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their accounts.
What’s really amazing is that this share URL also acts as your affiliate link, and you’ll get a recurring commission if this new user ends up staying on.
What I do not like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After picking your funnel type and template, it needs to get added to your account.
For some reason, this process appears to take around 8-10 seconds every time.
While I really don’t know what is really going on behind the scenes, it doesn’t make sense to me why this would take so long. It’s somewhat annoying, although only a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their lowest plan. I’m not a fan of software products which limit you in this way.
If you are just building sales funnels for yourself, these limitations are most likely okay.
However you can get more annoyed at such constraints if you’re doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You will need to upgrade to the Etison Suite plan if you want to build infinite funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels can do is fairely huge, and it can certainly be intimidating to some.
That is why ClickFunnels put a lot of work into the onboarding process to help ease you into the program. The ClickFunnels interface is fairely well designed for the most part and when you’ve assembled a couple funnels yourself, the whole procedure does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. Initially, they had 3 different pricing tiers, but they have now been consolidated into 2 separate plans.
How much is ClickFunnels now?
Currently, the cheapest ClickFunnels plan is $97 a month. On this plan, you get access to all of the funnel production tools, but you are limited to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which lets you make your own affiliate program.
To get access to that, you’ll need to go for the Etison Suite plan. It includes everything, plus you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes available. However, you can buy Funnel Hacks for $997 which provides you 6 months of Etison Suite for free plus some additional bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not limited whatsoever which lets you give the software a complete test before you fully commit.
If $97 or $297 a month seems like too big a commitment for your current budget, there’s also a semi-secret, unadvertised Share Funnel plan that you can also get access to for just $19 a month. You can only create 3 funnels and 10 pages with this plan, but it’s a great way to test out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is quite good in my experience, even though they can be somewhat slow in responding. They use Intercom, so you may directly ask questions in the live chat box. Support requests are usually answered in a few hours and I found the staff to fairly helpful to all my queries.
Do I need my own domain name? Funnel Scripts Vs Clickfunnels
You do not necessarily need your own domain name to launch a funnel, but I would recommend it. If you do not have one then your funnel URL will look something like http://username.clickfunnels.com.
One nice bonus I didn’t know about is that ClickFunnels will get you your first domain name for free and even install SSL on it for you. You can learn how to do this from the very first game in the onboarding training.
Do they have an active community?
ClickFunnels has an massive community. There is the official group on FB with over 100k members as well as the ClickFunnels Avengers FB group (for affiliates) that has over 30k members.
Both groups are very active and it is an excellent place to get opinions on your own sales funnels and answer any questions that you might have.
Additionally, there are several other FB groups run by ClickFunnels affiliates which are also very active. The main one I suggest joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is why I would highly recommend going with Stripe if you can.
What’s the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it’s definitely worth it to join with Funnel Hacks instead to save some additional money. For $997, you’ll get six months of the Etison Suite plan which is $1,782 in value.
You’ll also get a lot of additional bonuses and training which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels gets some negative buzz around it due to all the affiliates who are trying to market it.
But no, ClickFunnels isn’t a scam. It’s certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It is a software with an amazing affiliate opportunity. So many men and women are utilizing ClickFunnels to construct 6 and 7 figure companies.
When folks ask, “How do I create a sales funnel”, ClickFunnels is the #1 response hands down. There is no other application that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are plenty of ways marketers are using ClickFunnels right now in their business.
It is great for creating opt-in funnels that will help you generate more leads and build your email list.
You can produce webinar funnels to help you develop your brand and sell your services and products.
And you can use it to build membership sites where you’re able to gate your premium content so that it’s available only to subscribers.
How can you make ClickFunnels work for you? Funnel Scripts Vs Clickfunnels
First of all, you need to have a product or service to market. If you do not have something to sell, then do not even bother looking into ClickFunnels until you do. Unless you just want to market it as an affiliate.
Next, you need to be willing to invest time and money into creating your value ladder and constructing your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And coming up with appropriate upsells, order bumps and other OTOs that match or enhance your principal product offering.
If you are unclear how to start, I would take a look at Russell’s own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he explains precisely the why and how of creating sales funnels and how to tell stories to sell your services and products.
And as you go through his own sales funnels yourself you can see the way he goes from low-cost tripwire (DotComSecrets) to selling his flagship product (ClickFunnels).
By creating his very own community of raving fans he can then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and much more.
Once you’ve gone through his funnels, then you can take the components that apply to your own business and create a strategy for your own sales funnel. As soon as you have that in place, you’ll be ready to start making money with ClickFunnels.
ClickFunnels versus the competition
There are a few ClickFunnels alternatives out there that share a number of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it is a very popular tool in its own right.
It also recently added the ability to sell products directly on their pages with its new Checkout widget
Each product comes with a huge selection of nice looking templates. Both have drag and drop editors that make it effortless for you to create the designs you want. And both integrate with the popular email service providers.
However, Leadpages is more limited in scope than ClickFunnels. You use it to create landing pages that can help you collect leads. This is not a terrible thing because LeadPages really shines for building landing pages quickly.
At this time, among the most effective strategies for growing your email list is using content upgrades. By creating targeted lead magnets into your most well-known posts you can get opt-in conversion rates that far exceed your typical pop-up.
LeadPages is the very best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you’ll see today.
Therefore, if you are primarily focused on lead generation, I would definitely suggest trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you are selling a product or service, then ClickFunnels is the better alternative . While it comes with a higher learning curve than Leadpages, as soon as you master the tool, it’s possible to really explode your earnings as soon as you begin creating sales funnels for all your products.
ClickFunnels vs SamCart
SamCart is a product which lets users build amazing, high converting checkout pages. Which gives it a whole lot in common with ClickFunnels.
SamCart is geared towards getting set up and selling quickly. It supports both Stripe and Paypal and it includes 17 different checkout page templates which you can customize.
In terms of flexibility, there is not any comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream about. SamCart only allows for some basic customizations to its own pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells like ClickFunnels does. You can also quickly create coupons for your products which is another terrific way to raise conversions.
But where Samcart is missing, is the ability to capture leads and create complete sales funnels. The products come in at the exact same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful compared to Samcart.
– Best software for creating marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Beautiful looking templates for each kind of funnel
– Great on-boarding process for learning the program
– Software continues to get better after each update
– Readily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
– Limitations on the number of funnels, pages, and visitors with the standard plan
– Plently of things to learn, a steep learning curve
– Split testing is pretty basic
Final Thoughts Funnel Scripts Vs Clickfunnels
Which application you go with depends on your requirements and the amount of work you’re willing to invest in your enterprise.
Although a lot of you are selling standalone products, are you ready to put in the effort required to make a high converting sales funnel?
Otherwise, ClickFunnels could be overkill for you. It’s possible to collect leads or market your front end product more cheaply using alternative services.
But if increasing the average lifetime value of your customers is important to you, then I really recommend giving ClickFunnels a try.
Not just to access the software but also because the training you receive will be both inspirational and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see whether you can use it to grow your business today.