Are you trying to sell stuff online?
Then I’m sure you will agree that converting your traffic into sales is hard.
And getting yourself profitable? That’s even tougher.
But there is a simple secret to raising the value of each customer you sell to:
Sales funnels. Is Clickfunnels A Website Builder
By producing a well-designed sales funnel, you can dramatically increase your sales and provide more value for your customers.
In this post, I’m going to present you to ClickFunnels, the application I’m using to build sales funnels for my business.
You don’t need any technical know-how to use this, and it is going to really change the way you operate your business.
If you are ready to throw yourself into the ClickFunnels world, it has one of the best affiliate programs out there. I’ll be talking about that too later on.
Here’s what I’m going to be covering in this ClickFunnels review.
- What is ClickFunnels?
- What are the best parts of ClickFunnels?
- What I don’t like about ClickFunnels
- ClickFunnels Pricing
- Everything else you need to know about ClickFunnels
- How can you make ClickFunnels work for you?
- ClickFunnels versus the competition
- Pros and Cons of ClickFunnels
- Final Thoughts
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million per year business and they just crossed over 65,000 active members as of August 2018.
At its core, ClickFunnels is an application for constructing sales funnels. With a bunch of added bells and whistles.
You can use it to construct:
– Landing pages
– Squeeze pages
– Membership websites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Additionally, with the highest end Etison Suite package you’ll even be able to start your own affiliate program (Backpack) and change out your email service with (Actionetics MD).
Basically, you’re getting all you need to advertise and promote your products online, without needing to employ expensive programmers.
And people are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club site, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That is amazing.Is Clickfunnels A Website Builder
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct types of funnels that he has used successfully in his own business.
The funnel types fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can create as well.
They include simple funnels such as the Squeeze Page Funnel which collects a visitor’s email address and then sends them into a Thank you page when registering.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to your more expensive products using Order Form bumps, and One Click upsells or Downsells.
In addition, every funnel type has its own set of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Is Clickfunnels A Website Builder
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a wonderful starting point with its funnel and webpage templates, the ClickFunnels editor is the place you can actually make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of rows and columns. After that you can use your mouse to drag elements around and put them where you need them.
While not as flexible as Instapage’s landing page editor, it’s still very nice and it can be utilized to achieve just about any design you want.
What I like is that the editor is quite intuitive to use.
Selecting elements on the page and moving them where you want is very seamless.
Text elements can be edited inline, and changing any element’s properties could be done via the fly-out sidebar.
And contrary to other editors out there, everything is organized in a logical manner. You’re not spending a lot of time hunting for what you want to do.
The main thing is that no coding is needed. So you do not need to spend time studying HTML or CSS or some other technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are vital for providing you the flexibility to design the exact pages you woud like and ClickFunnels provides you a wide variety of them to use.
Fundamental elements include Headline, Image, Text, Button, Input forms and Video widgets. These are the fundamental building blocks for any landing page you construct in the software.
ClickFunnels also includes a number of advanced elements like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Plus, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With majority of elements, you can change common properties like background colors, margins, fonts, and orientation.
Then there are element specific attributes like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s little doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program which you can be a part of.
First the basics:
The ClickFunnels affiliate program pays out 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your very own dream car as soon as you reach 100 active referrals.
On top of that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
In addition you get 40% commissions by promoting any product in the ClickFunnel’s ecosystem such as DotCom Secrets, Expert Secrets or even the Software Secrets books.
And thanks to the ClickFunnel’s sticky cookie, you’ll also earn commissions on any upsells your referrals buy as they go through their specific funnels too.
That is not all:
ClickFunnels also has another excellent feature for affiliates known as share funnels.
Inside the Settings tab of any of your funnels, you can grab your Share Funnel URL.
Whenever someone visits this URL, they’ll have the ability to bring this funnel directly into their account if they are an existing ClickFunnels member. If they aren’t a member yet, they can register for the ClickFunnels 14-day free trial then get your funnel added to their accounts.
What’s really awesome is that this share URL also functions as your affiliate link, and you will get a recurring commission when this new user ends up staying.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this process seems to take approximately 8-10 seconds each time.
While I don’t know what’s really going on behind the scenes, it doesn’t make sense to me why this could take so long. It’s somewhat annoying, although only a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their lowest plan. I’m not a fan of software products which limit you in this way.
If you are just building sales funnels for yourself, these limitations are most likely okay.
But you can get more annoyed at such limitations if you’re doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate using share funnels.
You will want to upgrade to the Etison Suite plan if you want to build infinite funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels can do is fairely huge, and it can definitely be intimidating to some.
That’s why ClickFunnels put so much work into the onboarding process to help ease you into the program. The ClickFunnels interface is fairely well made for the most part and once you’ve built a couple funnels yourself, the whole process does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. Initially, they had 3 different pricing tiers, however they’ve now been consolidated into 2 separate plans.
So how much is ClickFunnels now?
At the moment, the cheapest ClickFunnels plan is $97 a month. On this plan, you get access to all of the funnel creation tools, but you are limited to generating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which lets you make your own affiliate program.
To gain access to that, you’ll need to go with the Etison Suite plan. It features everything, plus you get unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes out there. However, you can buy Funnel Hacks for $997 which provides you 6 months of Etison Suite for free and some extra bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It is not constrained in any way which lets you give the software a full test before you fully commit.
If $97 or $297 a month seems like too big a commitment for your present budget, there’s also a semi-secret, unadvertised Share Funnel plan that you can also get access to for just $19 a month. You can only create 3 funnels and 10 pages with this plan, but it is a great way to test out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, although they can be a little slow in responding. They use Intercom, so you can directly ask questions in the live chat box. Support requests are usually answered in a couple of hours and I found the team to fairly helpful to all my queries.
Do I need my own domain name? Is Clickfunnels A Website Builder
You don’t necessarily need your own domain name to launch a funnel, but I would recommend it. If you do not have one then your funnel URL will look something like http://username.clickfunnels.com.
One nice bonus I did not know about is that ClickFunnels will buy you your first domain name for free and even install SSL on it for you. You can discover how to do this from the first game in the onboarding training.
Do they have an active community?
ClickFunnels has an massive community. There’s the official group on FB with over 100k members and the ClickFunnels Avengers FB group (for affiliates) that has over 30k members.
Both groups are extremely active and it’s a great place to get feedback on your own sales funnels and answer any questions you might have.
There are also several other FB groups run by ClickFunnels affiliates that are also quite active. The main one I suggest joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a couple of others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is why I would strongly suggest going with Stripe if you can.
What is the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it’s definitely well worth it to sign up with Funnel Hacks instead to save some additional money. For $997, you are going to receive six months of the Etison Suite plan which is $1,782 in value.
You will also get a lot of additional training and bonuses which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels gets some negative buzz around it due to all the affiliates who are making an effort to market it.
However, no, ClickFunnels is not a scam. It’s certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a software with an amazing affiliate opportunity. So many men and women are using ClickFunnels to build 6 and 7 figure companies.
When folks ask, “How can I create a sales funnel”, ClickFunnels is the #1 answer hands down. There’s no other application that can do everything that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are many ways marketers are using ClickFunnels right now in their business.
It is great for creating opt-in funnels to help you generate more leads and build your email list.
You are able to produce webinar funnels that will help you grow your brand and promote your services and products.
And you can use it to create membership sites where you’re able to gate your premium content so that it’s accessible only to subscribers.
How can you make ClickFunnels work for you? Is Clickfunnels A Website Builder
To start with, you need to have a product or service to market. If you do not have something to market, then don’t even bother looking into ClickFunnels until you do. Unless you just want to promote it as an affiliate.
Next, you need to be ready to invest money and time into creating your value ladder and constructing your entire sales funnel.
That means at least creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And coming up with appropriate upsells, order bumps and other OTOs that match or enhance your principal product offering.
If you are unclear how to being, I’d take a look at Russell’s own multi-million dollar sales funnels to give you inspiration. Read his book DotComSecrets where he explains precisely the why and how of creating sales funnels and how to tell stories to sell your products and services.
And as you go through his own sales funnels you can observe how he goes from low-cost tripwire (DotComSecrets) to promoting his flagship product (ClickFunnels).
By building his very own community of raving fans he can then upsell his various other products and events like Funnel Scripts, Funnel Hackers Live, and more.
Once you’ve gone through his funnels, then you can take the components that are applicable to your own business and create a strategy for your own sales funnel. As soon as you have that in place, you will be ready to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a few ClickFunnels alternatives out there which share some of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it is a very popular tool in its own right.
It also recently added the ability to sell products directly on their pages with its new Checkout widget
Each product features a huge selection of fine looking templates. Both have drag and drop editors that make it easy for you to create the designs you want. And both integrate with the popular email service providers.
Leadpages is significantly more limited in scope compared to ClickFunnels. You use it to create landing pages that will allow you to collect leads. This is not a terrible thing since LeadPages really shines for creating landing pages fast.
At this time, among the most effective strategies for growing your email list is using content upgrades. By producing targeted lead magnets into your most well-known articles you can acquire opt-in conversion rates that far surpass your standard pop-up.
LeadPages is the best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you will see now.
Therefore, if you are primarily concentrated on lead generation, I would definitely recommend trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
But, if you’re selling a product or service, then ClickFunnels is the better alternative . While it comes with a higher learning curve than Leadpages, once you master the instrument, you can really explode your sales once you start generating sales funnels for all your products.
ClickFunnels vs SamCart
SamCart is a product which lets users create amazing, high converting checkout pages. Which gives it a whole lot in common with ClickFunnels.
SamCart is targeted towards getting set up and selling fast. It supports both Stripe and Paypal and it includes 17 distinct checkout page templates that you may customize.
In terms of flexibility, there is no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream about. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells such as ClickFunnels does. You can also easily create coupons for your products which is just another great way to raise conversions.
But where Samcart is lacking, is the ability to capture leads and build complete sales funnels. The products come in at the same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and powerful compared to Samcart.
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Amazing looking templates for each type of funnel
– Great on-boarding procedure for learning the program
– Software continues to get better after each update
– Readily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL set up
– 14-day free trial
– Limitations on the amount of funnels, pages, and visitors with the standard plan
– Plently of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Is Clickfunnels A Website Builder
Which application you go with depends on your needs and the quantity of work you’re willing to invest in your business.
Although many of you are selling standalone products, are you willing to put in the effort required to create a high converting sales funnel?
Otherwise, ClickFunnels could be overkill for you. You can collect leads or market your front end product more cheaply with alternative services.
However, if increasing the average lifetime value of your clients is important to you, then I truly suggest giving ClickFunnels a try.
Not only to get access to the software but also because the coaching you receive will be both inspiring and enlightening.
Take advantage of the ClickFunnels 14-day free trial, and see if you can use it to grow your business today.