Are you currently trying to sell stuff online?
Then I am confident you will agree that converting your traffic into sales is hard.
And getting yourself profitable? That’s even tougher.
But there’s a simple secret to increasing the value of every customer you market to:
Sales funnels. Something Like Clickfunnels
By creating a well-designed sales funnel, you can dramatically increase your earnings and provide more value for your clients.
In this article, I’m going to present you to ClickFunnels, the application I’m using to build sales funnels for my business.
You do not need any technical know-how to utilize this, and it will truly change the way you operate your business.
Plus:
If you are ready to throw yourself into the ClickFunnels world, it’s one of the best affiliate programs out there. I’ll be talking about that too later on.
Here’s what I’m going to be covering in this ClickFunnels review.
- What is ClickFunnels?
- What are the best parts of ClickFunnels?
- What I don’t like about ClickFunnels
- ClickFunnels Pricing
- Everything else you need to know about ClickFunnels
- How can you make ClickFunnels work for you?
- ClickFunnels versus the competition
- Pros and Cons of ClickFunnels
- Final Thoughts
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels into a $100 million a year business and they just crossed over 65,000 active members as of August 2018.
In its core, ClickFunnels is a software for constructing sales funnels. With a lot of additional bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Webinars
– Membership websites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Plus, with the highest end Etison Suite package you’ll even have the ability to start your own affiliate program (Backpack) and change out your email service with (Actionetics MD).
Essentially, you’re getting all you need to market and sell your products online, without needing to hire expensive developers.
And individuals are using ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that nearly 300 entrepreneurs have already created 1 million dollar funnels using ClickFunnels.
That’s amazing.Something Like Clickfunnels
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
In case you’ve never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 different types of funnels that he has employed successfully in his own business.
The funnel forms fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are some other special funnels like Membership funnels you can create too.
They include simple funnels such as the Squeeze Page Funnel which gathers a visitor’s email address and then sends them into a Thank you page when signing up.
Or to more sophisticated sales funnels like the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to a more expensive products with Order Form bumps, and One Click upsells or Downsells.
Moreover, every funnel type has its own group of free templates and paid templates. So even if you don’t have any design skills, your funnel pages will have a consistent, professional design.
Here’s a high-level summary of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Something Like Clickfunnels
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a great starting point with its funnel and page templates, the ClickFunnels editor is where you can actually make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of rows and columns. After that you can use your mouse to drag elements around and put them where you need them.
While not as adaptable as Instapage’s landing page editor, it is still quite nice and it may be utilized to achieve just about any design you desire.
What I like is that the editor is quite intuitive to use.
Selecting elements on the page and moving them where you want is very seamless.
Text elements can be edited inline, and changing any element’s properties can be accomplished via the fly-out sidebar.
And contrary to other editors on the market, everything is organized in a logical way. You’re not spending a lot of time searching for what you would like to do.
The important thing is that no programming is required. So you don’t have to spend time studying HTML or CSS or some other technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are all essential for giving you the flexibility to design the exact pages you woud like and ClickFunnels provides you a wide variety of them to use.
Fundamental elements include Headline, Image, Text, Button, Input forms and Video widgets. These are the basic building blocks for any landing page that you build in the software.
ClickFunnels also includes a number of advanced components such as:
– SMS Signup
– Surveys
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your own membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With most elements, you can alter common properties like background colors, margins, fonts, and alignment.
Then there are element specific properties like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There’s little doubt in my mind that ClickFunnels has the very best, legitimate affiliate marketing program which you can be a part of.
First the Fundamentals:
The ClickFunnels affiliate program pays out 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your own dream car once you hit 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program.
In addition you earn 40% commissions by promoting any product in the ClickFunnel’s ecosystem such as DotCom Secrets, Expert Secrets or even the Software Secrets books.
And thanks to the ClickFunnel’s sticky cookie, you’ll also earn commissions on any upsells that your referrals purchase as they go through their specific funnels as well.
But that is not all:
ClickFunnels also has another excellent feature for affiliates known as share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they will have the ability to bring this funnel directly into their accounts if they are an existing ClickFunnels member. If they are not a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their account.
What’s really amazing is that this share URL also functions as your affiliate link, and you’ll get a recurring commission when this new user ends up staying on.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After choosing your funnel type and template, it needs to get added to your account.
For some reason, this process seems to take approximately 8-10 seconds each time.
While I really don’t understand what is going on behind the scenes, it does not make sense to me why this would take so long. It’s somewhat annoying, although only a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors on their lowest plan. I am really not a fan of software products which limit you in this manner.
If you’re just building sales funnels for yourself, these limits are most likely okay.
However you may get more annoyed at such limitations if you’re doing client work, building funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You will want to upgrade to the Etison Suite plan if you would like to develop infinite funnels.
Bad Part #3: Fairly High learning curve
The range of what ClickFunnels could do is pretty huge, and it can certainly be intimidating to some.
That’s why ClickFunnels put so much work into the onboarding process to help ease you into the program. The ClickFunnels interface is pretty well made for the most part and once you’ve built a couple funnels yourself, the entire procedure does get easier over time.
ClickFunnels Pricing
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they’ve now been merged into 2 separate plans.
How much is ClickFunnels now?
Currently, the lowest priced ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel creation tools, but you are limited to creating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which lets you create your own affiliate program.
To gain access to that, you’ll need to go for the Etison Suite plan. It includes everything, and you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there are no ClickFunnels coupon codes available. However, you can buy Funnel Hacks for $997 which provides you 6 months of Etison Suite for free plus some additional bonuses. This brings down the cost to $166.16 a month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It’s not constrained in any way which lets you give the software a complete evaluation before you fully commit.
If $97 or $297 a month seems like too big a commitment for your current budget, there is also a semi-secret, unadvertised Share Funnel plan that you can also get access to for only $19 a month. You can only create 3 funnels and 10 pages with this plan, but it is a great way to test out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is quite good in my experience, although they can be a little slow in responding. They utilize Intercom, which means you may immediately ask questions in the live chat box. Support requests are usually answered in a few hours and I found the staff to fairly helpful to all my questions.
Do I need my own domain name? Something Like Clickfunnels
You don’t necessarily need your own domain name to launch a funnel, but I would advise it. If you do not have one then your funnel URL will look something like http://username.clickfunnels.com.
One nice bonus that I did not know about is that ClickFunnels will buy you your first domain name for free and even set up SSL on it for you. You can discover how to do this from the very first game in the onboarding training.
Do they have an active community?
ClickFunnels has an enormous community. There is the official group on FB with over 100k members and the ClickFunnels Avengers FB group (for affiliates) that has over 30k members.
Both groups are extremely active and it’s a great place to get feedback on your own sales funnels and answer any questions that you may have.
Additionally, there are other FB groups run by ClickFunnels affiliates that are also very active. The main one I suggest joining is Automation Nation. It is run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software on the market.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a few others. The one constraint with using Paypal though is that it does not support One Click Upsells or One Time Offers. That is why I would strongly recommend going with Stripe if you can.
What is the Funnel Hacks system?
If you are looking to acquire the $297/mo. Etison Suite plan, then it’s definitely well worth it to join with Funnel Hacks instead to save some additional money. For $997, you’ll get six months of the Etison Suite plan which is $1,782 in value.
You will also get a bunch of additional training and bonuses which include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels has some negative buzz around it because of all of the affiliates that are making an effort to market it.
However, no, ClickFunnels isn’t a scam. It’s definitely the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure companies.
When folks ask, “How do I create a sales funnel”, ClickFunnels is the #1 response hands down. There is no other application that can do everything that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are plenty of ways marketers are using ClickFunnels right now in their business.
It’s terrific for creating opt-in funnels to help you generate more prospects and build your email list.
You are able to produce webinar funnels to help you develop your brand and promote your products and services.
And you can use it to build membership sites where you can gate your premium content so that it is accessible only to subscribers.
How can you make ClickFunnels work for you? Something Like Clickfunnels
To start with, you need to have a product or service to market. If you do not have something to market, then do not even bother looking into ClickFunnels until you do. Unless you just want to market it as an affiliate.
Next, you need to be ready to commit time and money into creating your value ladder and building out your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get clients or customers into your funnel. And coming up with proper upsells, order bumps and other OTOs that complement or enhance your main product offering.
If you’re unclear how to start, I would have a look at Russell’s very own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he explains exactly the why and how of creating sales funnels and how to tell stories to sell your products and services.
And as you go through his own sales funnels yourself you can observe the way he goes from low-cost tripwire (DotComSecrets) to selling his flagship product (ClickFunnels).
By building his very own community of raving fans he can then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and more.
Once you’ve gone through his funnels, then you can take the parts that are applicable to your own company and create a strategy for your sales funnel. As soon as you have that in place, you will be ready to start making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there that share a number of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is among the market leaders in the landing page builder space and it’s a really popular tool in its own right.
It also recently added the ability to sell products directly on their pages with its new Checkout widget
Each product comes with a huge selection of fine looking templates. Both have drag and drop editors that make it easy for you to create the designs you want. And both integrate with the popular email service providers.
Leadpages is significantly more limited in scope compared to ClickFunnels. You use it to create landing pages that can help you collect leads. This isn’t a bad thing because LeadPages really shines for building landing pages fast.
At this time, among the most effective strategies for developing your email list is by using content upgrades. By producing targeted lead magnets into your most popular posts you can acquire opt-in conversion rates that far exceed your standard pop-up.
LeadPages is the best service for implementing this approach with its LeadBoxes, 2 step opt-ins, and automated lead magnet delivery which is why they are the most popular popup you’ll see today.
Therefore, if you’re primarily concentrated on lead generation, I’d definitely suggest trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you’re selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, as soon as you master the tool, it’s possible to really explode your sales as soon as you begin generating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product which allows users to create amazing, high converting checkout pages. Which gives it a whole lot in common with ClickFunnels.
SamCart is geared towards getting setup and selling fast. It supports both Stripe and Paypal and it comes with 17 distinct checkout page templates that you may customize.
Concerning flexibility, there is no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you’ll be able to design any checkout page you can dream about. SamCart only allows for some basic customizations to its pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells like ClickFunnels does. You can also easily create coupons for your products which is just another terrific way to raise conversions.
But where Samcart is lacking, is the capability to capture leads and create complete sales funnels. Both products come in at the exact same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful compared to Samcart.
ClickFunnels Pros
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Beautiful looking templates for every kind of funnel
– Great on-boarding procedure for learning the program
– Software has been better after each update
– Easily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL installed
– 14-day free trial
ClickFunnels Cons
– Limits on the number of funnels, pages, and visitors with the standard plan
– Lots of things to understand, a steep learning curve
– Split testing is pretty basic
Final Thoughts Something Like Clickfunnels
Which software you go with depends on your needs and the amount of work you are willing to invest in your business.
Although many of you are selling standalone products, are you willing to put in the effort required to create a high converting sales funnel?
If not, ClickFunnels might be overkill for you. You can collect leads or sell your front end product more cheaply using alternative services.
But if raising the average lifetime value of your clients is important to you, then I really recommend giving ClickFunnels a try.
Not just to get access to the software but also since the training you receive will be both inspiring and enlightening.
Make the most of the ClickFunnels 14-day free trial, and see if you can use it to increase your business now.