Are you trying to sell stuff online?
I’m sure you will agree that converting your visitors into sales is hard.
And getting yourself profitable? That’s even harder.
But there is a simple secret to increasing the value of every customer you sell to:
Sales funnels. Yes.Clickfunnels
By creating a well-designed sales funnel, it is possible to dramatically increase your earnings and provide more value for your customers.
In this article, I’m going to present you to ClickFunnels, the software I’m using to build sales funnels for my business.
You do not need any technical know-how to utilize this, and it is going to really change how you operate your business.
If you’re prepared to throw yourself into the ClickFunnels world, it has one of the best affiliate programs out there. I will be talking about that too later on.
Here is what I will be covering in this ClickFunnels review.
- What is ClickFunnels?
- What are the best parts of ClickFunnels?
- What I don’t like about ClickFunnels
- ClickFunnels Pricing
- Everything else you need to know about ClickFunnels
- How can you make ClickFunnels work for you?
- ClickFunnels versus the competition
- Pros and Cons of ClickFunnels
- Final Thoughts
What is ClickFunnels?
ClickFunnels was created back in 2014 by Russell Brunson and his team. Since that time, Russell has turned ClickFunnels to a $100 million a year company and they just crossed over 65,000 active members as of August 2018.
In its core, ClickFunnels is a software for constructing sales funnels. With a lot of additional bells and whistles.
You can use it to build:
– Landing pages
– Squeeze pages
– Membership sites
– Every kind of sales funnel you can think of, complete with order bumps, upsells and downsells
Basically, you’re getting all you need to advertise and sell your products online, without needing to hire expensive developers.
And individuals are utilizing ClickFunnels with great success.
If you check out their 2 Comma Club website, you can see that almost 300 entrepreneurs have already created 1 million dollar funnels utilizing ClickFunnels.
That is amazing.Yes.Clickfunnels
What are the best parts of ClickFunnels?
Best Feature #1: Funnel template blueprints
If you have never created a sales funnel before then ClickFunnels has you covered.
Russell has identified 22 distinct types of funnels that he has used successfully in his own business.
The funnel forms fall into 3 main classes: Lead Capture Funnels, Sales Page Funnels, and Event Funnels. But there are a few additional special funnels like Membership funnels you can create too.
They include simple funnels such as the Squeeze Page Funnel which collects a visitor’s email address and then sends them to a Thank you page when registering.
Or to more sophisticated sales funnels such as the 2-Step TripWire Funnel which sells a very low ticket front-end product (your tripwire) and then upsells them to your more expensive products using Order Form bumps, and One Click upsells or Downsells.
Moreover, every funnel type has its own set of free templates and paid templates. So even in the event that you don’t have any design skills, your funnel pages will all have a consistent, professional design.
Here’s a high-level overview of how to create your first sales funnel:
- Choose a funnel type.
- Select a template.
- Customize each page to fit your business.
- Add your products and ensure all your email and payment integrations are set up.
- Set a domain name for your new funnel.
- Save your funnel.
Your sales funnel is now live and you can start sending traffic to it. Yes.Clickfunnels
Best Feature #2: Good Visual Drag and Drop Editor
While ClickFunnels gives you a great starting point with its funnel and page templates, the ClickFunnels editor is where you can truly make each page in your funnel your own.
Pages in ClickFunnels are laid out with sections that can have any number of rows and columns. You can then use your mouse to drag elements around and place them where you need them.
While not as flexible as Instapage’s landing page editor, it is still quite good and it may be used to achieve pretty much any design you desire.
What I like is that the editor is quite intuitive to use.
Selecting elements on the page and moving them where you want is very seamless.
Text elements can be edited inline, and modifying any element’s properties can be accomplished via the fly-out sidebar.
And unlike other editors out there, everything is organized in a logical manner. You are not spending a lot of time hunting for what you would like to do.
The main thing is that no coding is required. So you don’t need to spend time studying HTML or CSS or any technical things like that.
Best Feature #3: Nice Selection of Page Elements
Elements (or widgets) are vital for providing you the flexibility to design the exact pages you woud like and ClickFunnels provides you a large array of them to use.
Basic elements comprise of Headline, Image, Text, Button, Input types and Video widgets. These are the fundamental building blocks for any landing page you construct in the software.
ClickFunnels also includes a number of advanced components like:
– SMS Signup
– Pricing Tables
– Progress Bars
– Facebook Comments
– FAQ Blocks
– Countdown Timers
– Custom HTML
Additionally, there are specialized elements like Membership elements for your membership pages and order and shipping form elements for your order pages.
Each element can be easily customized from the editor sidebar. With majority of elements, you can change common properties such as background colors, margins, fonts, and orientation.
Then there are element specific properties like the image URL for the Image element or the Button text of your button.
Best Feature #4: The ClickFunnels Affiliate program is awesome
There is little doubt in my mind that ClickFunnels has the best, legitimate affiliate marketing program that you can be a part of.
The ClickFunnels affiliate program pays 40% recurring commissions for each referral you make and you can win cool prizes like $500 towards your own dream car as soon as you hit 100 active referrals.
In addition to that, they offer 5%, 2-tier commissions for referring people to the ClickFunnels affiliate program itself.
And thanks to the ClickFunnel’s sticky cookie, you will also earn commissions on any upsells your referrals buy as they go through their specific funnels too.
That is not all:
ClickFunnels also has another excellent feature for affiliates known as share funnels.
Within the Settings tab of any of your funnels, you can grab your Share Funnel URL.
When someone visits this URL, they’ll be able to bring this funnel directly into their accounts if they are an existing ClickFunnels member. If they aren’t a member yet, they can sign up for the ClickFunnels 14-day free trial and then get your funnel added to their accounts.
What’s really awesome is that this share URL also functions as your affiliate link, and you will get a recurring commission if this new user ends up staying.
What I don’t like about ClickFunnels?
Bad Part #1: Why is adding a funnel so slow?
After picking your funnel type and template, it needs to get added to your account.
For some reason, this procedure appears to take approximately 8-10 seconds each time.
While I don’t know what is really going on behind the scenes, it does not make sense to me why this could take so long. It’s somewhat annoying, although only a minor inconvenience.
Bad Part #2: Limits on funnels you can create and visitors
ClickFunnels limits you to 20 funnels, 100 pages, and 20,000 visitors in their cheapest plan. I am really not a fan of software products which limit you in this way.
If you’re just building sales funnels for yourself, these limits are probably okay.
However you can get more annoyed at such limitations if you’re doing client work, creating funnels for multiple customers or promoting ClickFunnels as an affiliate with share funnels.
You will need to upgrade to the Etison Suite plan if you would like to build unlimited funnels.
Bad Part #3: Fairly High learning curve
The scope of what ClickFunnels can do is fairely huge, and it can certainly be intimidating to some.
That’s why ClickFunnels put so much work into the onboarding process to help ease you into the software. The ClickFunnels interface is pretty well made for the most part and once you’ve assembled a couple funnels yourself, the whole procedure does get easier over time.
Over time, ClickFunnels has evolved their pricing plans. In the beginning, they had 3 different pricing tiers, but they have now been consolidated into 2 separate plans.
So how much is ClickFunnels now?
At the moment, the cheapest ClickFunnels plan is $97 a month. On this plan, you get access to all the funnel creation tools, but you are limited to generating 20 funnels, 100 pages, and 20,000 visitors. You also don’t get access to Actionetics, their built-in email service provider and Backpack, which lets you create your own affiliate program.
To gain access to that, you’ll need to go for the Etison Suite plan. It features everything, plus you receive unlimited funnels, pages, and visitors. However, this will run you $297 a month.
As far as I can tell, there aren’t any ClickFunnels coupon codes available. However, you can buy Funnel Hacks for $997 which gives you 6 months of Etison Suite for free plus some extra bonuses. This brings the cost down to $166.16 per month.
ClickFunnels does make it easy for you to demo their service with their free, 14-day free trial. It’s not limited whatsoever which lets you give the software a complete test before you fully commit.
If $97 or $297 a month seems like too big a commitment for your current budget, there’s also a semi-secret, unadvertised Share Funnel plan that you can also have access to for only $19 a month. You can only create 3 funnels and 10 pages with this plan, but it’s a great way to try out ClickFunnels on a budget.
Everything else you need to know about ClickFunnels
How is their support?
ClickFunnels support is fairly good in my experience, even though they can be a little slow in responding. They utilize Intercom, which means you can directly ask questions in the live chat box. Support requests are usually answered within a few hours and I found the staff to pretty helpful to all my queries.
Do I need my own domain name? Yes.Clickfunnels
You don’t necessarily need your own domain name to launch a funnel, although I would advise it. If you do not have one then your funnel URL will look something like http://username.clickfunnels.com.
One nice bonus that I did not know about is that ClickFunnels will get you your first domain name for free and even set up SSL on it for you. You can discover how to do this from the first game in the onboarding training.
Do they have an active community?
Both groups are very active and it is a great place to get opinions on your sales funnels and answer any questions that you might have.
Additionally, there are several other FB groups run by ClickFunnels affiliates that are also quite active. The main one I suggest joining is Automation Nation. It’s run by Spencer Mecham who is ClickFunnel’s top affiliate.
What integrations do they offer?
Even though ClickFunnels has its own email service provider via Actionetics, it also integrates directly with all the best email marketing software out there.
For payment gateways, ClickFunnels integrates with Stripe, Paypal, Clickbank, Infusionsoft, Authorize.net, and a few others. The one limitation with using Paypal though is that it does not support One Click Upsells or One Time Offers. That’s why I would highly recommend going with Stripe if you’re able to.
What is the Funnel Hacks system?
If you are looking to get the $297/mo. Etison Suite plan, then it’s definitely worth it to join with Funnel Hacks instead to save some additional money. For $997, you are going to get six months of the Etison Suite plan which is $1,782 in value.
You will also get a bunch of additional bonuses and training that include:
– 6 Week Funnel Hacks Master Class ($2,997 value)
– Instant Traffic Hacks ($1,997 value)
– Inception Secrets ($1,997 value)
– SOAP & Seinfeld Email Sequences ($997 value)
Is ClickFunnels a scam?
I believe ClickFunnels gets some negative buzz around it because of all the affiliates who are making an effort to market it.
However, no, ClickFunnels is not a scam. It’s certainly the real deal.
It’s a great software with an amazing affiliate opportunity. So many people are using ClickFunnels to build 6 and 7 figure businesses.
It’s a software with an amazing affiliate opportunity. So many men and women are utilizing ClickFunnels to build 6 and 7 figure companies.
When people ask, “How can I create a sales funnel”, ClickFunnels is the #1 response hands down. There’s no other application that can do every thing that ClickFunnels does at the moment.
What else is ClickFunnels used for?
Besides creating standard sales funnels, there are many ways marketers are using ClickFunnels right now in their business.
It is terrific for creating opt-in funnels to help you generate more prospects and build your email list.
You can produce webinar funnels to help you develop your brand and sell your products and services.
And you can use it to build membership sites where you can gate your premium content so that it is accessible only to subscribers.
How can you make ClickFunnels work for you? Yes.Clickfunnels
To start with, you need to have a product or service to market. If you don’t have something to market, then don’t even bother looking into ClickFunnels until you do. Unless you just want to market it as an affiliate.
Next, you need to be willing to commit time and money into creating your value ladder and constructing your entire sales funnel.
That means creating a lead magnet or low-cost tripwire product to get customers or clients into your funnel. And coming up with appropriate upsells, order bumps and other OTOs that complement or improve your principal product offering.
If you are unclear how to start, I would take a look at Russell’s very own multi-million dollar sales funnels to provide you with inspiration. Read his book DotComSecrets where he explains exactly the why and how of creating sales funnels and how to tell stories to sell your products and services.
And as you go through his own sales funnels yourself you can see the way he goes from low-cost tripwire (DotComSecrets) to promoting his flagship product (ClickFunnels).
By building his very own community of raving fans he can then upsell his various different products and events like Funnel Scripts, Funnel Hackers Live, and more.
As soon as you’ve gone through his funnels, then you can take the parts that apply to your own company and create a strategy for your own sales funnel. Once you have that in place, you’ll be prepared to begin making money with ClickFunnels.
ClickFunnels versus the competition
There are a couple of ClickFunnels alternatives out there which share a number of the same capabilities as ClickFunnels. Two that I use myself are LeadPages and SamCart.
ClickFunnels vs LeadPages
Today, LeadPages is one of the market leaders in the landing page builder space and it’s a very popular tool in its own right.
It also recently added the capability to sell products directly on their pages using its new Checkout widget
Each product comes with a large selection of fine looking templates. Both have drag and drop editors which make it effortless for you to build the designs you desire. And both integrate with the popular email service providers.
But, Leadpages is more limited in scope compared to ClickFunnels. You use it to create landing pages that will allow you to collect leads. This is not a bad thing because LeadPages really shines for building landing pages fast.
At this time, one of the best strategies for developing your email list is by using content upgrades. By creating targeted lead magnets into your most well-known articles you can get opt-in conversion rates that far surpass your typical pop-up.
LeadPages is the best service for implementing this strategy with its LeadBoxes, 2 step opt-ins, and automatic lead magnet delivery which is why they are the most popular popup you will see now.
So if you’re primarily concentrated on lead generation, I would definitely suggest trying out LeadPages.
However, if you are selling a product or service, then ClickFunnels is the better choice. While it comes with a higher learning curve than Leadpages, once you master the tool, you can really explode your sales once you start creating sales funnels for each of your products.
However, if you are selling a service or product, then ClickFunnels is the better alternative . While it comes with a higher learning curve than Leadpages, as soon as you master the instrument, you can really explode your sales as soon as you begin creating sales funnels for each of your products.
ClickFunnels vs SamCart
SamCart is a product which allows users to build beautiful, high converting checkout pages. Which gives it a lot in common with ClickFunnels.
SamCart is targeted towards getting set up and selling fast. It supports both Stripe and Paypal and it includes 17 distinct checkout page templates which you can customize.
Concerning flexibility, there’s absolutely no comparison between ClickFunnel’s drag and drop editor and SamCart’s.
ClickFunnels is infinitely more powerful in that you can design any checkout page you can dream of. SamCart only allows for some basic customizations to its own pre-made templates.
SamCart does permit you to add order bumps, upsells and downsells like ClickFunnels does. You can also quickly create coupons for your products which is just another great way to raise conversions.
However, where Samcart is lacking, is the ability to capture leads and build complete sales funnels. The products come in at the same $97 a month price point, and I find ClickFunnels to be quite a bit more flexible and more powerful than Samcart.
– Best software for building marketing and sales funnels
– Editor balances ease of use with flexibility
– Integrates with all major email and payment providers
– Beautiful looking templates for every type of funnel
– Great on-boarding procedure for learning the program
– Software continues to get better after every update
– Readily share any funnels you create and automatically earn affiliate commissions
– 2-tier affiliate program
– Free domain name with SSL set up
– 14-day free trial
– Limits on the number of funnels, pages, and visitors with the standard plan
– Plently of things to learn, a steep learning curve
– Split testing is pretty basic
Final Thoughts Yes.Clickfunnels
Which software you go with depends on your requirements and the quantity of work you’re willing to invest in your enterprise.
Although many of you are selling standalone products, are you willing to put in the effort necessary to make a high converting sales funnel?
If not, ClickFunnels might be overkill for you. It’s possible to collect leads or market your front end product more cheaply with alternative services.
However, if raising the average lifetime value of your clients is important to you, then I really suggest giving ClickFunnels a try.
Not just to access the software but also since the coaching that you get will probably be both inspirational and enlightening.
Make the most of the ClickFunnels 14-day free trial, and see whether you can use it to grow your business now.